Personally, as a consumer, as the competition rises the more value I can get. The fact that every company wants our attention they never stop improving to show their values on the consumers. When we see a coffee shop offer a discount the other coffee shop in that area may offer something like reward points or soveniers. In this area we are engage we must always put our mind open-wide to not to miss opportunity that the future can bring.
RE: Decentralized Exchanges based on Ethereum: Things are happening! / HCash - The New Standard of Value - Coin Presentation