In the modern world of digital technology users are offered a huge amount of content. If 10-20 years ago it was normal to pay money for special newspapers and magazines or watching cable TV, now almost any information can be found on the Internet, and completely free. And news portals not only don't require a fee for viewing content, but are often ready to reward users for their interest.
Such an environment, on the one hand, solves the problem of information lack, but, on the other hand, creates new problems:
Firstly -the problem of content quality. When absolutely anyone gets the opportunity to publish their article or video, the world wide web is flooded with tons of information garbage. Besides the fact that such "content" is simply unpleasant to read or watch, because of the authors incompetence, it can also misinform and mislead.
On the other hand, due to the high competition generated by the excess of information, high-quality professional content can be "pushed" in search engines and thematic portals. As a result, internet entrepreneurs have to spend a lot of money on promotion, and this affects the authors income.
With the development of blockchain technologies, many projects have appeared that solve the current problems of the modern world. The Media Protocol project is designed to optimize the mechanisms of content distribution and distribution of rewards between users, investors and authors.
How Will Media Protocol Solve the Problem ?
Media Protocol – the blockchain-a platform for posting and using content. Authors and publishers can freely upload their content directly to the blockchain, bypassing intermediaries and marketers and delivering their articles, videos and other creativity directly to users. Users, in turn, will be able to subscribe to those authors that they are interested in, and independently form the feed. In this regard, the platform is similar to other blogging services, but has its own characteristics.
The main advantage - each participant has the opportunity to monetize almost any action. For example, authors and content providers can make money by advertising, reposting, or selling their articles and videos to investors. Also, the author can assign a payment for a subscription, selling information directly to readers.
Users, in turn, will be able to earn on views, likes, reposts, comments and other social activity. The received tokens can be either withdrawn or spent on subscription to paid resources. All internal payments will be made in the platform tokens.
Summary.
Media Protocol, despite some lack of information, looks interesting. A mobile application, which is a mini-version of the platform, with the ability to download and read content, is already available, but it isn't possible to monetize actions yet. The true value of the project will become clear after the ICO and platform launch, because monetization is the main incentive for all categories of ecosystem participants.
You Can Find More Info Here:
Official Website
Whitepaper
GitHub
Telegram
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