European countries also join the forefront of the adoption of cryptocurrencies as a means of payment and the possible implementation of blockchain technology as an investment system. Such is the case of Germany, which is currently promoting tourist trips that can be paid by Bitcoin.
The services offered by the National Tourism Council of Germany (GNTB) can now be paid with cryptocurrencies. The organization that promotes Germany as a travel destination accepts payments with bitcoins from March of this year, according to a press release.
He also announced "medium-term" plans to test blockchain technology in the processing of its international financial transactions.
"Within our digitization strategy, we are constantly examining the latest technologies and considering their application in our organization," said GNTB president Petra Hedorfer. "By accepting cryptocurrencies as a means of payment and with the possible implementation of blockchain technology in our finances, we want to position ourselves as a driver of innovation in the tourism industry," he added.
The German country is betting on digital technology as a new marketing strategy and is opening up opportunities through the tourism market.
The board also notes that blockchain technology offers "interesting perspectives" in terms of speed, transparency and security of financial transfers. The announcement recognizes the "potential for huge improvements and savings" in international transactions.
Promoting the Bundesrepublik
For more than six decades, the National Tourism Board of Germany has been working to promote international travel opportunities in the Federal Republic. Constantly develops new marketing strategies and concepts based on specific topics, events and attractions. These are implemented under the "Destination Germany" brand that has been introduced in multiple markets around the world.
GNTB says that it is actively involved in efforts to optimize the marketing activities of its partners: travel companies, trade and German trade associations.
Leading in Adoption
The authorities of the great European economy have adopted a relatively mild approach towards cryptocurrencies. Recently, the German Federal Ministry of Finance announced that Bitcoin should not be taxed when exchanged and used as a means of payment. Your clarification notice effectively recognizes the most popular crypto as currency.
Bafin, Germany's financial regulator, has advised investors in the initial offers of currencies to refer to the regulations applicable to traditional financial instruments and to comply with current requirements.
Decisions such as these have created favorable conditions for the adoption of Bitcoin in the country. Last year, the largest food distribution portal in Germany, Lieferando.de, announced that it had started accepting payments in Bitcoin.
The company is owned by Takeaway.com BV, which operates numerous online delivery services throughout Europe. This month, the German cryptographic media announced that Lieferando customers can now also pay their orders with Bitcoin Cash.
The cryptocurrency market continues to add acceptance, more and more countries view the criptomodenas with good eyes, since it is a market that can be exploited, not without neglecting the security of the transactions of the investors. Everything points out that the blockchain system and cryptocurrency are here to stay, the countries are supporting it and the doors are opening for commercialization.
Soon we will hear more news and invocations related to this fascinating digital market.
