Forty years ago Anarchy In The UK was released by the Sex Pistols.
Since then inflation has averaged 4.6% a year, so what cost £100 in 1977 now costs over £570 according to the Bank of England.
Surveys frequently highlight the falling value of money as inflation crushes purchasing power.
"This is particularly poignant for savers who have seen their nest eggs attacked by inflation in recent years," notes one.
Returns on accounts, which should protect the value of savings, have been at rock bottom for nearly nine years.
Curiously the buying power of gold hasn't changed, while returns on new digital currencies are putting other forms of savings in the shade.
Isn't it about time you took a look?