The multimedia is dominated by a handful of firms and provides massive barriers of entry. These firms include Spotify, Youtube, Amazon and SoundCloud. A media landscape does not just reflect the world it operates in, but also through how it behaves, adapts, and transforms. And when our world is moving as rapidly as it is now, our media mirrors these shifts. The shift in the media industry can occur if you mix all these giant firms like Spotify and SoundCloud into one. So what happens when you mix all of them together into one? Mark Cuban-backed, blockchain multimedia platform, Current Media is aiming to do just that.
Consumers’ love of video and audio content on their terms continues to dominate their spending habits over the next 5 years. With such a huge market, in 2021 consumers will spend more on video content than cinema admissions as “Netflix and chill” and binge watching content continues to shape viewing habits. Now what would happen if you get rewarded for binge watching the next Game of Thrones season or listening to the latest Beyonce soundtracks on repeat. Here comes the Current (Pardon the pun!)
Users will not only have a more streamlined media-consumption experience, but they will also be rewarded for their daily music or video habits. Rewards are given not only to customers for streaming preferred content through Current, but also to content creators and curators who are presented with CRNC tokens when their work gains popularity.
Problems & Solutions
Eventually, both consumers and creators are not gaining the true value of the multimedia platform. Consumers miss out on great content and if they do get to watch something good, they just waste time and don’t get rewarded for it. Creators on the other hand have to truly create a unique and captivating content to attract consumers — especially ones with low budgets. So much that they tend to use clickbait titles or tags which gives the content a negative review. These are just some of the problems faced by the current multimedia market.
So to solve this Current awards consumers for watching great content and all of them in one place while Creators benefit from good income with bigger exposure and distribution.
Features
A Platform
Current merges all the best content and features from popular media channels such as YouTube and Spotify into an all-in-one platform. Do you want to listen to music or watch a video or do both? In Current you can!
A Protocol
The time streaming, ad impressions and personal data shared is all rewarded in CRNC Tokens.
A Token
The Current utility token, CRNC (“currency”), reduces premium subscription costs. Anyone can earn CRNC.
Why Current?
Now there are lots of services which provide what Current does. Take YouTube — you can watch videos and listen to music and it has a great library. Then why choose Current?
Offline Access: Ability to enjoy your videos and music offline!
Internet Radio: Something which services like YouTube does not do. You have to find a perfect FM/AM channel by searching through numerous videos and most of them are fake
Audibooks & Podcasts
Accepts Crypto as a Payment: With cryptocurrency slowly overtaking the normal fiat currencies as the solution to online payment, Current will be the first to opt it as a payment for its multimedia services
Rewards Customers: Does YouTube reward you for watching videos? No. Current does.
Working product: With over 200k users and 4.5 stars ratings, Current has a successful working product.
The business model stems around subscriptions, advertising and tokens and you get paid to watch or listen to your favourite content! Just look at the partnerships Current already has!
TOKEN SALE
Update: Completed!
Ticker: CRNC
Token type: ERC20
ICO Token Price: 1 CRNC = 0.24 USD
Fundraising Goal: 36,000,000 USD
Total Tokens: 1,000,000,000
Available for Token Sale: 35%
Min/Max Personal Cap: 0.03 ETH / TBA
Accepts: ETH, BTC, NEO
Token Supply Allocation
Conclusion
Current will take the media platform by storm. That’s for certain. To date, more than 250,000 people have signed up to participate in Current’s token sale and it received the equivalent of approximately $150 million in interest from backers looking to participate in the private sale. The interest is absolutely extraordinary. The delivery is already there with a working product and over 200k downloads. What next?
Other details
Website: https://tokensale.current.us/index.html
Announcement Thread: https://bitcointalk.org/index.php?topic=2829644.0
Telegram: https://t.me/CurrentCRNC
Whitepaper: https://cdn.current.us/whitepaper.pdfPublisher: neverloggedin
Bitcointalk Profile: https://bitcointalk.org/index.php?action=profile;u=1457262
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AIRDROP: https://telegram.me/crncRef_bot?start=bW9ua29mZEBnb29nbGVtYWlsLmNvbQ==