"Merculet" is a fusion of Mercury and Blocklet. Mercury, Roman God of Commerce who’s in charge of business growth and communication. We are the Chief Growth Officer for global entrepreneurs, we aim to help them build an advance growth model in the tokenized new era.
Merculet wants every user to benefit from blockchain technology while keeping their habits of things; they are a decentralized platform that aides the rapid growth of every entrepreneur by obtaining the collaboration with clients' attentions. Not only that, Merculet provides solutions to current industry problems. It builds a connection with users from both sides through an Attention Value Network. It gives entrepreneurs new operation methods while transferring people’s attention value over the network. Merculet creates the User Attention Value (UAV) evaluation system to scientifically measure the value of a user’s attention. An entrepreneur can simply access the UAV system, seamlessly integrate with traditional reward-point systems, through a set of open protocols, these are some of the things that makes merculet unique.
Merculet is positioning to be the Chief Growth Officer for global entrepreneurs.Maximize the internet of value by becoming the ultimate solution through implementing user’s attention into enterprise growth. Merculet provides a full solution to help entrepreneurs issue UATs, which is the designated tokens for each entrepreneur. The UAT will be anchoring the basic MVP token with different rates, enabling the synergy and the value exchange between entrepreneurs.
Technologically, Merculet uses multi-tier architecture to balance the performance of mass Internet users, a large number of intermediate states and the performance of the underlying public chain.
When it comes to the blockchain, there are a lot of different opinions, and sometimes there are noises. By looking into the root of the problem and analyzing the facts, the projects that have the most value will stand out. Merculet Stands out.
Merculet uses blockchain technology to transform the relations between consumers, producers, and investors. It allows users to monetize their attention. Meanwhile, it also helps enterprises grow their businesses by creating a virtuous feedback ecosystem and the redistribution of the trillion-dollar value-driven economy.
Merculet has built an Attention Value Network (token: MVP). It connects both the supply and demand sides of attention with an open protocol suite to promote a virtuous circulation of the Internet of Value.
There are three core components:
- The UAV (User Attention Value) evaluation system will scientifically measure the value of the user's attention while seamlessly integrating with traditional reward- point systems.
- UATs (User Attention Tokens), which is the designated tokens for each entrepreneur. The UAT will be anchoring the basic MVP, enabling the synergy and the value exchange between entrepreneurs.
- Open Content Platform will be built based on consensus and driven by tokens, becoming the sources of user attention, and encouraging all the users in the ecosystem to actively promote the virtuous cycle of the global content ecosystem as participants.
Merculet has defined partnership with some reliable partners for actual business practice, such as Elex, with years of focus on overseas game distribution; Solo Ads, with years of overseas traffic operation, commercialization of advertisements with a well-developed product matrix; MagicWindow, with years of experience of providing smart content distribution services to entrepreneurs.has the following features:
• Limited total amount: maintain a certain degree of expandability and scarcity;
• Numerous circulation scenarios: with a wide coverage, it supports all business scenarios of customer service enterprises;
• Wide target audience: Attention Economy covers the entire mobile Internet users. MVP can deepen the transformation and evaluation of user value, and gradually guide value sharing.
MVP, as the cornerstone token of Merculet, runs through the entire system and is used by different holders: entrepreneurs, users, content contributors and advertisers.
Each role has different acquisition and consumption scenarios:
- Entrepreneurs
Entrepreneurs use MVP to provide continuous or event incentives for the user's attention, with the following advantages:
- There is more space to explore than conventional coupon incentives;
- There is a more sustained degree of attention than conventional coupon incentives: The degree of attention gained by coupon incentive is one-off, but MVP could be continuing to pay attention to the development process before it is consumed, dramatically increasing the user's attention;
- To a certain extent, the better the development of eco-entrepreneurs, the higher the value of the MVP ecosystem: users will take the initiative to do a lot of things that are beneficial to entrepreneurs because of UAT/MVP's long- term. Thus, UAT/MVP promotes the positive circulation of MVP ecology;
- Prior to the entrepreneurs’ tokens being been issued, MVP provides a strong endorsement for the entrepreneur users’ incentive program to stimulate growth.
- In the case that the entrepreneur's token operates well, it can achieve an “1+1>2” result by enriching the users’ choices and experiences;
Also, entrepreneurs can earn MVPs by contributing to the ecology, such as using the content from Open Content Platform or allowing their own advertising system to support the consumption of MVP.
As strategic support, entrepreneurs return a portion of the token from advertising revenue or content revenue to the pool of support plans. It could promote the healthy development of the entire Merculet ecosystem; meanwhile, the increase in the ecological value of MVP will in turn support entrepreneurs to a greater extent. It builds the positive circulation.
- Users
Entrepreneurs will issue UAT rewards based on the UAV value obtained by the users, and then reward certain MVPs according to the value of UAT. Users can gain access to the application/welfare market based on their MVP numbers, or they can redeem incentivein a different enterprise within the Merculet ecosystem.
The future of the distributed business will be user-centric, and users will have various token attributes (basic token and proof of rights). The large-scale growth of users can bring about the rapid circulation of MVP and the practice of larger- scale scenarios. - Content Contributors.
content contributors mainly refer to individuals or organizations who can provide content or people who have content related skills such as video production and content translation.
In terms of use, content contributors have a more direct consumption scenario: using MVP to publish tasks in the community and provide more MVPs as rewards on demands, such as translation, subtitle matching, etc. In addition, it is also possible to purchase the better spot for content publishing from parties that provide users traffic which can get more attention.
At the same time, the Merculet platform regularly rewards outstanding content contributors: for example, additional MVP awards for the top users of the month/week to encourage active and benign contributions from users within the community.
- Advertisers
Certain kinds of high-quality resources in the growth ecology are accepted by MVPs, including in-feed ads, content promotion spot, exposure of naming spot in application market or some important rankings or creative activities.
I could go on and on why we should invest in Merculet....truth is...Merculet is the it factor in rhe blockchain industry...
For anyonewho would like to invest Merculet
Volume: 10,000,000,000 MVP
(Finite supply. All MVP tokens pre-minted.)
Softcap: 10,000 ETH
Hardcap: 37,000 ETH
Private Sale:21,000 ETH
KYC/AML Required
1 ETH= 87,500 MVP
Min Contributions: 150 ETH
Max Contributions: 1,000 ETH
Vesting Period: 5 months (20% token released per month, starting from token release)
Main Sale:16,000 ETH
KYC/AML Required
1 ETH = 70,000 MVP
Min Contributions: 0.1 ETH
Max Contributions: 5 ETH
No vesting period
Period: May 4, 2018, 8am CST - May 9, 2018, 8am CST
Token Release:
6 weeks after token contribution completes.
Can't Participate: China, USA
Join the Merculet Social medias and get first hand info and to see their whitepaper
Web: https://merculet.io/
Official telegram group:Official Telegram group:
t.me/Merculet
Telegram Channel:
t.me/Krypital
Twitter: 
Reddit: http://bit.ly/2pvpo4l
Facebook: http://bit.ly/2FS4Z3E
Whitepaper:https://merculet.io/static/pdf/Merculet_Whitepaper_V0331a-EN.pdf
Written by Anenechukwu Obianodo
Bitcointalk:https://bitcointalk.org/index.php?action=profile;u=1809812