Holy smokes, ccoinbase has always been a leader but also lagging behind.
They were the first good exchange. Ever since coinbase buying btc was easy in the US.
But they missed the boat on alt oins and become a true crypto exchange vs just a gateway into btc.
It appears they are changing their trategy slowly but forcefully.
Adding DAI to coinbase is a huge step.
It is the only decentralized currency that is stable and works.
BitUSD, SBD and all the backed stable coins have inherent flaws.
DAI on coinbase will be a game changer.
Coinbase is the first and only real exchange that allows trading of DAI. This will make it easy for people to buy dai. That in turn will allow dapps to use dai more effectively and allow better use experience.
mission over profit
What is great is that coinbase seems to understand that their mission is more important than supporting their own stablecoin.
As a dapp user i would not want to hold usdc. But dai is much more secure. That will enable apps to deal in dollars vs ethereum enabling a true currency that is digital.