The carryprotocol project will try to solve the problems of the current offline trade, i.e. physical stores, such as
• opacity and inefficiency of advertising,
• incomplete and fragmented statistics of buyers,
• The lack of control over this statistic by the user, while corporations build on this information sales strategies, i.e. monetize customer statistics.
So, what does carryprotocol offer to buyers and retailers?
• A platform that provides communication and mutual assistance between the buyer and the seller.
• Allow consumers to monitor information about their transactions and monetize this information.
• Create a new effective and "transparent" method of advertising.
Thus, carry - a platform for consumers to interact with offline stores, built on the principle of blockchain.
Carryprotocol device
The carryprotocol platform consists of two branches: a blockchain network that is responsible for the transaction database and the execution of clever contracts (Carry TX database, carry smart contracts); a list of applications that act as a bridge between the network of the server and the carry-on API.
User benefits
The consumer happiness factor in this platform is the ability to monetize the information of its transactions. The user himself decides who to provide this information, whether the nearest cafe or restaurants, or maybe fashionable hat shops. For each invitation to the user, remuneration is accrued, and remunerations are conducted in the institutions themselves as tokens. All these little pleasanties underlie CarryProtocol.
Business benefits
The key factor for the happiness of business owners in this platform is the collection and structuring of all data and users, as well as direct communication with the user without advertising intermediaries.
Now in more detail: the current process of offline trading separates and isolates consumer data. So credit companies have information about the identity of the buyer, the location of the transaction and the size of the fee. And the seller and the company responsible for the software of transaction-carrying devices have information about the purchased product, the location of the transaction and the amount of the fee, but not the identity of the buyer. Thus, the development of targeted advertising, having only a part of the information of the consumer, is impossible. Next, the need for an intermediary for advertising. The biggest channels for distributing online advertising are Google and Facebook, hosting up to 85% of the advertising budget. Carryprotocol removes intermediaries and allows you to interact with the customer directly with the seller, saving the seller up to 85% of the budget and rewarding the consumer for the information provided.
CRE - carry token
Carry token is the main token of the Carry Protocol system and is used as follows:
As a bet to implement a smart contract (Smart Contract). Pay a fixed rate or for each use of a smart contract, to access the features of the Carry Protocol.
As a reward for viewing the advertisement by the user.
Means of payment. Like other crypto currency CRE can be used as payment for a transaction or exchanged for another currency.
BT - branded token
The main feature of branded token in the variability of their properties, which can only change the team of the carry team. Branded token is an ultimatum currency, the value of which is set in a variety of ways. BT can be a value of $ 1, or maybe a cup of coffee, can be a discount coupon or a gift card, can also have a limited use time, be it a year or a month.
The first partnership company
The first significant collaboration for Carry Protocol will be Spoqa. Spoqa manages the Dodo Point platform - an application for small and medium-sized businesses that allows you to earn points in various stores and participate in rallies.
Development team
Executive Director: Richard Choi (Richard Choi)
Executive Director: Grant Sohn
Chief developer: Swen Mun (Swen Mun)
Developer: Hong Minhee (Hong Minhee)
Developer: JC Kim
Head of Business Development: Jungwon Yu
UX-designer: Yujeong Nam (Yujeong Nam)
Product Designer: Heeyeun Jeong
Product Designer: Jisun Park
Product Designer: Young Kang
Developer: Minjune Kim (Minjune Kim)
More information
Website: https://carryprotocol.io/
Whitelist: https://carryprotocol.io/static/docs/Carry_protocol-white_paper%28ENG%29.pdf?cachebust=56ce7d511bc65d0aee3d8ba2b2d5c876
Telegram: https://t.me/carryprotocol
Medium: https://medium.com/@carryprotocol
Facebook: https://www.facebook.com/carryprotocol.io/
Twitter: https://twitter.com/carryprotocol