Data marketplaces typically offer various types of data for different markets and from different sources. Common types of data sold include business intelligence, advertising, demographics, personal information, research and market data. Data types can be mixed and structured in a variety of ways. Data vendors may offer data in specific formats for individual clients.
About data: This is the digital universe. It is growing 40% a year into the next decade, expanding to include not only the increasing number of people and enterprises doing everything online, but also all the “things” – smart devices – connected to the Internet, unleashing a new wave of opportunities for businesses and people around the world.
A lot of this data is created by individuals or organizations; browsing the internet, interacting on social networks, uploading personal files, syncing devices and shopping online. This data is owned and stored by large private organizations in huge data silos where it is susceptible to selling, tampering, extraction and other exploitation. The originator of the data mostly loses control over its data when signing up to various services such as Facebook, Google, Instagram, Snap, Twitter etc., that offer ‘free’ services in exchange for exploitation of data, e.g. Google’s Gmail service reading emails and showing targeted ads as a result.
Datum proposes a network on a blockchain smart and secure contract that allows all of the users to control their data, the data that has been created a week ago on a IoT, can be controlled too.
What is (IoT)?
The Internet of Things (IoT) is the network of physical devices, vehicles, home appliances, and other items embedded with electronics, software, sensors, actuators, and connectivity which enables these things to connect and exchange data,creating opportunities for more direct integration of the physical world into computer-based systems, resulting in efficiency improvements, economic benefits, and reduced human exertions
The number of IoT devices increased 31% year-over-year to 8.4 billion in 2017 and it is estimated that there will be 30 billion devices by 2020.The global market value of IoT is projected to reach $7.1 trillion by 2020.
IoT involves extending internet connectivity beyond standard devices, such as desktops, laptops, smartphones and tablets, to any range of traditionally dumb or non-internet-enabled physical devices and everyday objects. Embedded with technology, these devices can communicate and interact over the internet, and they can be remotely monitored and controlled.
About datum: The Datum network will consist out of 3 Billion DAT tokens, with 1.53 billion DAT tokens available in a public token crowdsale. The Datum network aims to provide entities such as researchers, companies or individuals the most efficient and frictionless access to data while respecting the data owner’s terms and conditions. By becoming a dominant data marketplace, Datum aims to revolutionize the existing data market where data creators are rarely paid for the data and the monetization happens by middle men who do not add any value.
The Datum Client: The Datum Client empowers users to take control of all their data and optionally share or sell their data through the Datum network. The Datum Client is being designed for a large number of various platforms such as mobile and desktop. We are also designing support for embedded device platforms used in IoT devices, electric cars etc. to unlock the value of such device data.
Website - https://datum.org/
Whitepaper - https://datum.org/assets/Datum-WhitePaper.pdf