Logo for a car transportation company

Process of logo creation for a car transportation company.

Usually, we start the process with looking for correct typefrace. We test sometimes dozens of types, fonts, styles and combination before picking one.
 

Then we explore multiple different symbols. From this quantum of dsigns, we internally pick 3-6 best design to present to the client.
 

 
 
All of presented designs are ready to be used and work well, so only clients taste matters. They need to pick the one that speaks to them.