Building positive personal Online brand is as important as building company’s online reputation. In a survey, it was review that 84% of people trust online review to check personal recommendations.
Online personality brand is not built-in a day, it takes a lot of efforts, consistency, time and thousands of dollars for top-level executives, politicians and celebrities to build a solid online reputation. yet, it takes just 5 minutes for bad content to damage it.
If you are looking to build reputable personal brand, here are five ways to go about it
Start your blog: If you have interesting and amazing things you are doing that you believe people will be interested about it, create a website with your name. Having personal blog is a good way to share content about yourself and a means to create your reputation as an expert.
Monitor your online activities: You need to track and engage your online conservation; analyse your reach, sentiment, influence, comments, and more. Discover what people are saying about your personality. Follow up your positive comment and respond to negative feedback.
One of the most important parts of maintaining positive online brand is controlling your online search results. When people Google search your name, you want them to see positive information about you. Average of 2.3 million people Google search per second
Below are some of the sites you can use to monitor your online presence:
· Google.com/alerts
· socialmention.com
· brandyourself.com
· brand24.com
· alerts.yahoo.com
Create Different Social Media Platforms: Having various social media profiles is one of the best ways to build reputable online presence. So, make sure you have a well detailed social media profiles like Facebook, Twitter, Linkedin, Google+, Quora and others to build your online presence. Also, Make sure you get many people to like, comment and share your posts. Images on your social media platforms are more likely to rank on search engines.
Sharing positive and nice things that people say about you will help to create positive perspective in people’s mind. Make sure people are taking notice of the good work that you do.
- Remove any negative comment and review : Not having negative reviews or comments online make people see you as a trustworthy personality. Why negative reviews and comments about one personality hurt one’s online presence, that is why it is very important to remove content that diminish one reputation and promote the positive ones.
- Participate Actively on different forums: Engaging actively on different forums will help you to build a repute online brand by making yourself more well-known and promoting your good reputation by connecting with others who are well-known and respected online influencers, you are building trust and adding your name mentions on different parts of the web.
Even if you purchase something online, make sure you comment on that purchase, it helps boost that comment on Search Engine Result Pages (SERPs)
Having a repute Online presence is very important than ever before because it will help you to earn opportunities and boost your career.