In the heart of largest wholesale bazaar of New Delhi, merchants who normally compete with each other have united against a common enemy. Amazon, Flipkart! one merchant after another shouts into a microphone from a small stage in Sadar Bazaar's central traffic circle. Some 50 other shopkeepers gathered around shout back in unison: "Go back! Go back!"
This sit-in, which created more chaos than usual among the rickshaws, motorbikes and ox-carts plying the market road, was one of as many as 700 protests against Amazon.com and Walmart -- owner of local e-commerce leader Flipkart, that organizers say took place at bazaars across India on a recent Wednesday.
