9 Steps to Investing in Domain Names:
Is the domain name a .com?
Is the domain name a single word or phrase with more than 20,000 exact match monthly searches?
Is the domain name easy to spell?
Does the domain name pass the radio test (if you heard it on the radio could you remember the domain name)?
Does the domain name have a positive or constructive connotation? (strong, open, growth, mobile, happy)
Is there a clear commercial use (company, product or service) and does the domain name have more than 10 potential buyers?
Can you acquire the domain name for 10% to 20% less than it’s estimated retail price?
Is the domain name clear of any disputes or legal issues, like trademarks, that might present a problem? Check trademark247 .com
Are you prepared to hold this domain for 3 to 10 years before selling?