Interesting. So if I'm understanding your point, it sounds like the addition of financial incentives within comments will breed higher quality discussion. Higher quality discussion means that the main post or video is more of a gathering point around which a community builds.

That could be very cool and is something that has been a struggle for me on YouTube. We have 1.4M+ subscribers on our Charisma on Command channel but virtually no community. I could definitely do more to engage in the comments, but quite frankly, the YouTube platform doesn't seem built for it.

I wonder what happens when these micro-transactions start to enter "offline" interaction? Where you can reward a funny joke or fascinating point in real time. Crazy to think about!