I'm a firm believer that culture (and society at large) is the source of our greatest value, including financial. It's unfortunate that we rely so heavily on money to dictate the quality of our culture. Imagine it if were the other way around.
Culture is only one type of capital not currently being measured or applied in economics/monetary policy.
We could potentially create currencies based on our ability to holistically measure intellectual capital, social capital, human/living capital, cultural and social capital, experiential capital, and material capital. Financial capital is, arguably, less than 1/6th of the equation to be considered by economics - and much to the detriment of society.
RE: The Myth of Culture & How to Hack it