This report covers the present scenario and growth prospects of the global energy drinks market for the period 2015-2019.
Energy drinks are a category of non-alcoholic beverages that contain stimulants such as caffeine in combination with numerous other ingredients such as taurine, methylxanthines, amino acids, herbal extracts, and vitamin B, which provide consumers with an energy boost. Energy drinks, which are often slightly carbonated, deliver instant energy as well as physical and mental stimulation. They also contain large amounts of caffeine and other stimulants, and sugar or other sweeteners, herbal extracts, and amino acids.
Covered in this report
This report covers the present scenario and growth prospects of the global energy drinks market for the period 2015-2019. To calculate the market size, the report considers revenue generated from the retail sales of energy drink products in both on-trade and off-trade channels.
Based on products type, the global energy drinks market can be classified into the following segments:
Energy drinks
Energy shots
Energy mixers
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The report also covers the segmentation of the market based on the sale of energy drinks using various distribution channels:
Hypermarkets and supermarkets
On-trade
Independent retailers
Convenience stores
Others (vending machines, gas stations, cash and carry retailers, and online retailers)
Key vendors
Coca-Cola
Monster Beverages
PepsiCo
Red Bull
Rockstar
Other prominent vendors
AriZona Beverage
Celsius
Crunk Energy Drink
CSC Brands LP
Dark Dog Energy Drink
Dr Pepper Snapple Group
Hector Beverages
Hiball
Table of Contents
PART 01: Executive summary
Highlights
PART 02: Scope of the report
Market overview
Offerings of the top vendors
PART 03: Market research methodology
Research methodology
Economic indicators
PART 04: Introduction
Key market highlights
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