So, you may have heard of a rather large blue thing called Facebook? Well don't stress if you haven't because I'm about to drop a few cool facts about it.
Facebook has now grown into a monolithic giant with over 2.2 billion users. Of which, 1.4 billion use the platform daily! That's a sizable crowd right there.
Here's where it gets really cool...
There are over 60 million business pages on Facebook but only 6% of them advertise on Facebook! How crazy is that.
What does that mean exactly? Well, for starters it's an incredibly huge opportunity. Let's do some quick sums shall we?
60 million x 6% = 3,600,000
So at the time of writing there are only around 3.6 million of the 60 million businesses advertising on Facebook. Crazy huh!
Are you seeing any opportunity in that at all?
"Yeah, but you advertise on Facebook all the time, so it's easy for you"
Indeed I do. In fact it is the main focus of my business. What you probably don't know is that running ads (depending on the business type) doesn't need to be overly complicated. Here's a link to a guide I put together for my agency to help you get better performing ads:
http://leadco.solutions/5insidertips.pdf
"I tried it, and it didn't work"
Yep, sometimes it won't work. Sometimes it's a pain in the butt. My question is, how long did you test, and what exactly did you test? Of course I don't advocate throwing endless dollars at something that doesn't work, but you certainly can get results if you test, tweak and have a firm guideline of what you are trying to achieve.
Anyway, that's it. Hopefully the link helps you out. Let me know if you ever need help with anything!
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