Apple CEO Tim Cook said in an interview with MSNBC and recode on wednesdaythat silicon valley, and notably Facebook, ought to be much more careful with its customers' data in the wake of the Cambridge Analytica disclosures.
Cook reiterated points that he and former chief executive officer Steve Jobs created antecedently, that Apple's business model-unlike Google, Facebook, and many alternative techcompanies-is predicated on sellingphysical merchandise instead ofcapturing data regarding customers.
"We've never believed that these carefulprofiles of individuals that have improbably deep personal info that'spatched along from many sources should exist," he said, according to The Wall Street Journal.
"The truth is, we could make a ton of money if we monetized our customer-if our customer was our product," he added.