Elements of Business Communication:
Communication is a specialised type of communication. Such communication highlights on ss activities. The success of communication depends on the below features or elements.
1. Two or more parties:
Business communication occurs between two parties or one to many receiver may be a single person or a group of people.
2. Specialised branch:
Such communication deals with various commercial and industrial subjects covering financial or non-financial issues.
3. Formal elements:
Business communication covers formal elements, such as, business terminology facts & figures, graphs, audio-visual aids and officials methods & procedures.
4. Media :
Business communication is expressed through verbal or non-verbal means. Verbal media can be telephonic conversation, fax, electronic mail, memo, meeting, newspaper, reports, journals etc whereas non-verbal media includes sign, symbol, body language, faciàl expression etc.
5. Practical Infromation :
Business communication describes official plan, procedures, requirements, methods, work in progress and also highlights the cause of a problem and explains project status.
6. Neldful action :
Business communication takes place not to inform only but to take necessary action also.
7. Language and style :
The language of such communication is direct and formal with positive tone The style considers drawing attention, raising interest, developing conviction and taking action.
8. Feed back :
The success of business communication depends on feed back from the receiver. Proper feed back is necessary for effective business communication.
From above we can say that business communication has some special features and succe such features ss of it depends on such features.
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