I've thought about writing this first post all week and struggled a bit with what to write. Not so much from the perspective of not knowing what to write, but frankly quite the opposite.
When you first start out in any new community, we always want to try and put our best foot forward. It's the whole concept of first impressions count".
In the end, I think I'm going to make this first post a bit of an extension to my profile on my website, so the folks here at #CTPTalk might get a bit better an idea as to who I am and where I come from as it relates to online marketing in general and my outlook on this business in specific.
in terms of some background context, I've been involved in "Online Marketing" for about 8 years now. I've also spent pretty close to 20 years or so professionally in the mainstream "Bricks and Mortar" marketing world. So I'm hoping I've absorbed a few things along the way that will help people here...
In fact, prior to some changes in my personal life, one of my last ventures was an internet marketing training site, The Online Marketing Success Group (OMSG). I've since shut this program down.
Over the last couple of years, I have become increasingly frustrated with my initial stabs at helping folks in internet marketing, build their businesses. Frustrated, that no matter how good the training content I provided, very few of the people I was working with actually "took the time to take advantage of the training".
In hindsight, I've come to understand that there were a number of reasons that was happening.
For some, there was this need to "make money now" or what is known as a "starvation mentality". For others, it was a matter of starting and then a couple of weeks later, just moving on to something new. There's a lot of that in online marketing. People hopping from one opportunity to the next, never giving anything time to work. Many people suffer from a complete lack of focus or jumping on that next "Bright Shiny Object".
More importantly, I've come to realize, that my challenges were fundamentally rooted not so much in how I was helping others, but to a large extent, who I was helping. For me the bottom line is best expressed in a very old adage... "You can lead a horse to water, but you can't make him drink".
So i sat down together with some of my mentors and did some soul searching as to "what I really wanted to be, when I grew up". I took the time to clearly understand what I wanted my online business to look like and then set out on a plan to rebuild my brand and my business.
The move back to Click Track Profit, and now my migration to blogging here at #CTPTalk will be the fruition of that planning.
Over the course of the next several weeks, I'll be blogging a lot more about this new "vision". This is all going to happen one step at a time, with new content and training when I can create it being added each and every day (that's the plan anyway).
I'm extremely excited about this new "journey". Over the past several years I've been truly blessed to have been joined by and worked with some truly awesome people. Many of whom I hope will be joining me here in #CTPTalk and continuing to be part of this next leg of "my journey".
For those if you just getting to know me, I promise you this. It's certainly not going to be boring...
I absolutely commit to each and every one of you, that I will always share what I've learned along the way. This is going to include the great, the merely good along with the bad and the really ugly.
Through it all, my only request of you is that you actually take the time to take the training provided here and actually use it. You and only you, are responsible for making this business work. You need to OWN YOUR SUCCESS and the only way that happens is by consuming the training and then taking action.