With more than 75 million downloads in just three weeks, Pokemon Go is a new phenomenon in the world.
So many companies are looking to take advantage of the popularity of virtual reality games to attract customers. Here are three marketing tips from Entrepreneur.
- If there is a shop on the street, become a Pokestop
Pokemon Go designates real locations such as parks, lakes, schools, ... as the Pokestop (where to get free items). Of course, players will have to move to these locations to get items.
So why does your store not become a Pokestop? You can attract more customers, and certainly more revenue.
- If you need an event, get Pokemon Go as a source of inspiration
With the popularity of Pokemon Go, it is possible that many of your event guests are also devotees of this game. This is especially true if they are mostly young. This virtual reality game will be a special catalyst for guests to integrate into the party and communicate more openly.
- Use Pokemon Go to create good relationships with young people
While building a good leader image does not directly increase your revenue, it can at least ensure that you attract good candidates. This increases long-term revenue. So, this game can be an idea for team games, helping people in the company understand and connect with each other.
