Hi there I'm Jay and today I want to talk to you about our central guide to optimizing Google my business listings when you create your company's web page it's not going with confidence and high hopes the site will be a big success you want to be able to meet all the goals you've set for the side and not hit any challenges or pitfalls lean away unfortunately reality paints a different picture one that is a lot less direct when it comes to your path to success if you find your site is struggling and isn't quite where you want to be it could be that it could benefit from Google my business optimization tools so what is Google my business and why is it important Google my business is actually a tool that businesses can use to manage and properly organize their online presence across all the various Google offerings this includes Google Maps and its search tools the goal is to make it as easy as possible for customers to find your site which can be done by editing the business information Google has and verifying that content this is a free tool that businesses can use to be able to control how the information about your business appears on Google Google my business is meant to complement your website not replace it it helps to grow businesses and grow interest in your website at the same time it gives you the ability to interact with your customers you can post photos and get reviews statistics show that if you include photos in your listing you can boost the click throughs and number of inquiries for driving directions to your store if there is a storefront to take full advantage of Google my business listings tools you need to understand what you can do to optimize your listings optimizing your listings means you are using certain techniques and tools to better appeal to your customer base so what are the top eight factors to include in your listing in order to boost local rankings number one make sure the trading hours on the Google web business listing are correct number two make sure the business address is correct number three ensure your business has been listed in the correct category number four include a 360-degree virtual tour of your business from the Google Maps Street View before I get into the next four I'd really appreciate it if you liked this video if it's been helpful and comment down below if you have any questions or just want to get the conversation started okay number five add photos three to five photos are recommended number six outline what types of payment you accept number seven respond to reviews another eight create an introduction that has subheads bullet points and short paragraphs to really real in your potential customers if you find yourself struggling with these optimization tools or you just want to be sure you get maximum results we actually have a lot of other resources on our website or on other videos but you can also comment down below and we're happy to help I've been jay and i look forward to hearing from you
