https://static.wixstatic.com/media/203872_db5f1d08f40744b3ac05990676fdeb63mv2.png/v1/fill/w_660,h_396,al_c,usm_0.66_1.00_0.01/203872_db5f1d08f40744b3ac05990676fdeb63mv2.png
This subject isn´t new, however, today I came across with this scenario and decided to write something about this :
https://static.wixstatic.com/media/203872_9d58f9e2aec14ae094548f2ee60beeeemv2.png/v1/fill/w_660,h_396,al_c,usm_0.66_1.00_0.01/203872_9d58f9e2aec14ae094548f2ee60beeeemv2.png
Looking at the image, you should already know what I'm going to write here.
The company in question is a Portuguese engineering and air conditioning company.
I didn´t know the existence of it until the day I stopped behind this van at some traffic lights and I came across the logo of this company that has many similarities with the steemit logo.
As an "apprentice" of graphic design, I find myself searching through the most varied sites specialized in the subject and suddenly, it becomes very evident that a little of everything has already been done before, and I end up discovering the origin or influence behind some very interesting works, but in this case I want to address some logos well known to the general public.
I can verify that in many cases the final product is derived from a copy, and the question is about if these copies may or may not be considered a theft, or whether there are a distinction in the process that origin the logo who allows us to identify the brand!
With each new day, a new confirmation that the copy has accompanied us in the most diverse creative processes.
Regarding design, as I mentioned in an earlier post, it solves communication problems by creating arts and designs, in a nutshell, is basically the process of communicating visually.
Design is present everywhere, manifested in the most varied forms, and we are influenced by your messages throughout the day, all days, unless you aren´t leaving the cave lately.
Now imagine that you are a graphic designer and that you saw a great design somewhere. A few months later, during a creative process, you end up producing something very similar and without realizing why, or the origin of this creative choice.
Now, the question is:
This result could be considered a theft?
In many cases, there is no differentiation between copy and theft, when the process is to fully replicate a design in an absolutely conscious way, just like a copy-past in the case of an article.
Many companies or individuals do so intentionally in an attempt to profit from the attributes of that brand and in this case it´s not a simple copy or influence, but a theft.
I understand copying as a learning process, the influence of an idea, recognition of the past, exploring into existing knowledge and applying it in different forms and contexts.
You don´t even need to be an autodidact to know exactly what I am talking about, and this can be applied in any area.
In fact, it is difficult to discover who initiated something as a rule, a trend, a fashion an absolutely original design, and to know how this originality was not influenced by something already existing. Who came first? The egg or the chicken?...
Darwin theorists, not now please ;) not the moment.
All this to conclude that there is differentiation between copy and theft.
While one offers the possibility to improve and explore new concepts, the other will simply save you some hours of hard work and will not offer anything new to the design.
To finish as it started:
Once a little of everything has already been done, work from there with what you have, explore, learn, experiment, create freely, because your influences, many of them have been transmitted to you subliminally, so when you create something original, most certainly you are copying something unconsciously.
Life is made of layers just like the design in my PS ;)
BTW, I'm not leaving without share with you some more digital cuddles 😉
In addition to the dividers used in this post, I've created some more for you to freely use if you wish and like it.
Better, i will put all i made till the date... To use you just need to click upon the dividers and copy the picture address
https://static.wixstatic.com/media/203872_08c4fe119f6d4e7f90cf26638743da49mv2.png/v1/fill/w_660,h_39,al_c,usm_0.66_1.00_0.01/203872_08c4fe119f6d4e7f90cf26638743da49mv2.png
https://static.wixstatic.com/media/203872_bd7f80c0751e42c683081f521f8ab2f9mv2.png/v1/fill/w_660,h_39,al_c,usm_0.66_1.00_0.01/203872_bd7f80c0751e42c683081f521f8ab2f9mv2.png