3 Best Digital Marketing Tips for Plumbers in Manchester
Ever wondered how the best plumbing companies in Manchester Digital Marketing? Wondering what Digital Marketing is and why it’s so important for plumbing companies? Digital marketing has been around since the beginning of time, but with social media and smartphones, there are a lot of new opportunities to get creative. In this article, we will discuss five digital marketing tips that plumbers in Manchester should be implementing on their website, blog posts, and social media profiles to grow their plumbing company.
Plumbing Marketing Strategy #1: Use Local SEO
Yelp and Angie’s list aren’t the only place people go to to do research on plumbing companies before hiring them. In fact, studies show that people are beginning to trust these sites less and less. Most consumer research starts with a quick Google search. In fact, variations of the search query, “plumbers near me” get around 1,000,000 searches every month. Depending on where you live, a variety of search results will come up. If you’re a plumbing company in Manchester, make sure your website is optimized for local SEO. This means including your city and state name on your website, as well as filling out all of the business information on Google Maps and other local directories.
In order for your Manchester-based plumbing company to get discovered by clients, you’re going to need to have a great local SEO score. We can do this for you.
Plumbing Marketing Strategy #2: Implement an Email Marketing Campaign
Email marketing is a great way to stay in touch with your current and potential customers. It also allows you to keep track of how many people are opening and clicking through your emails. This information can help you gauge the effectiveness of your Digital Marketing campaigns, as well as tweak them accordingly.
There are a number of different ways to implement an email marketing campaign. You can send out a monthly newsletter, or create email courses on specific plumbing topics. Whatever route you decide to go, make sure the content is relevant and interesting to your audience. Continue Reading 3 Best Digital Marketing Tips for Plumbers in Manchester
Plumbing Marketing Strategy #3: – Utilise social media
Consider Investing in Social Media Management. Although social media marketing might not be the best way to generate the highest return on investment from your budget, this is missing the point of what social media marketing is used for in most businesses! It is primarily for generating brand awareness and customer service, not leads. That’s not to say that you can’t generate leads from social media, but it should be a secondary goal after branding and customer service. If you are going to do social media marketing in-house, then make sure that someone on your team is responsible for it full time and knows what they’re doing. Make sure your plumbing company is active on all of the major social media platforms. This includes Facebook, Twitter, LinkedIn, and Google+. You should also have a blog on your website where you can post interesting articles about plumbing topics. By being active on social media and providing valuable content, you’ll be able to attract new customers
Getting Help from a Marketing Agency for Plumbers – 3 Best Digital Marketing Tips for Plumbers in Manchester
I didn’t know these great digital marketing tips when I worked in plumbing, but that doesn’t mean you can’t take advantage of these strategies I’ve outlined here. If you’re looking for further explanation on implementing these strategies, schedule a time to talk with Us.
We can help you determine how well you’re using these methods in your marketing strategy or even help you implement some of the strategies you read about here.
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