Conor changed UFC in a bad way if you ask me. Some would argue that Chael Sonnen actually got the ball rolling but McGregor just took the ball to terminal velocity. These days the sport has kind of become who can cut the best promo or talk the best smack rather than perform well in the octagon. Conor did both for a while, but unless he really does something special and soon, the smack-talk is going to start to fall on deaf ears and it will only be a matter of time before we see McGregor doing Triller events instead of UFC ones.