The execution plan for Grandpa chips
Teams
The writing team: Victoria and Faaz.
The graphic design team: Oyin, Faaz and Victoria.
The social media team: Ejiro, Oyin and Mmesoma.
The advertising and sales promotion team: Mmesoma and Ejiro.
The accounting team: Faaz, Mmesoma and Ejiro.
Duties
The writing team:
➢ Are responsible for writing our weekly reports and tracking the progress of our projects.
➢ They also review every write-up sent to the group.
The graphic design team:
The graphic design team are responsible for the creation of anything visually appealing for the brand, such as:
➢ Digital fliers.
➢ Menu.
The social media team:
This team will handle our relations with notable influencers in order to promote our brand.
Our notable influencers include:
➢ Teni Apata
➢ Naru
➢ Sammy
The advertising and sales promotion team:
This team is responsible for any and every major advertising move done to promote the brand. This includes but is not limited to:
➢ The printing and distribution of fliers.
➢ Word of mouth advertising.
➢ Online advertising.
The accounting team:
➢ This team is responsible for keeping track of all our expenditure in relation to our project.
➢ The accounting team is also responsible for tracking the effects of our efforts via the brands means of payment (monitoring of his daily income before and after our strategy is applied to know whether what we are doing is working or not)
The group effort team:
The members of this team are everyone in the group :)
This team is responsible for:
➢ Word of mouth advertising.
➢ Contribution of funds for important expenditure regarding the project.
➢ Taking important notes and recordings during group meetings.
➢ Much more which will be uncovered later.
The process
➢ Firstly, the writing and graphic design team will begin with their respective responsibilities which include: writing all reports till date, the creation of digital fliers and menus for Grandpa chips.
➢ Secondly, a selected number of people in our group are to go meet Grandpa chips in person in order to get his contact info, and knowledge of his daily income before our intervention (via his pos)
➢ Thirdly, we also update him on all our plans including the involvement of influencers (This can be done online or physically)
➢ Furthermore, the advertising team will print and distribute fliers for Grandpa chips.
We are printing 25 fliers and distributing it to different halls where our fliers will be hard to avoid.
➢ Lastly, the advertising and group effort team will begin with sales promotion, which involves using a lottery system to pick 25 lucky winners who will get 2k worth of chips and add-ons, packaged appropriately and neatly in customized brown paper bags.