How Customer Care Shapes Business Success

Bing AI

Hello and welcome, dear readers, to my blog.

Today, I am going to talk about using another trader.

It is quite an interesting topic because we know that throughout life, as human beings, we have to interact with various amounts of people.

We need to buy food, take care of things in our homes, and for that, it is necessary to make these purchases through interactions in different stores with different people that we will encounter throughout our lives.

And this is where I begin to talk about this interesting topic.

I am going to start by telling you about the first experience I had, which I remember very well, and it demonstrates the importance of treating a person well.

That I can be telling and recounting this experience to you because I have a beautiful and positive memory that this event left in that situation.

It turns out that I am someone who always likes to have very short hair.

I usually have the habit of using the number 0 clipper because I don’t like having long hair; I think it makes me very itchy, and I am very finicky about that, so I usually have a rule of thumb to sometimes let my hair grow quite long.

Recently, the last time I had it, my hair was down below my shoulders, but it took me about two years or a year and a half for it to grow to that point, and then I cut my hair myself, I remember, because at that time I had a shaver and cut it myself.

But in this situation, the case I am going to tell you about happened about two or three years ago.

It was a very pleasant experience because I went to get my hair cut, I remember I was very hot, very stressed, and had high blood pressure.

I decided to go to a hair salon where they generally attend to women; it is also unisex, but generally, the clientele is women.

I asked for a number 0 clipper cut. A very attractive, very beautiful woman attended me, and I felt as if I were being treated at home.

She asked me to sit down, and since I am an older person, she helped me sit in the chair.

For those who don’t know, I have mobility issues and it’s hard for me to walk. This woman, who didn’t know me, a young woman of about 34 or 35 years old, helped me sit in the chair and treated me as if I were her relative, as if I were an important person.

Bing AI

She spoke to me lovingly, put the barber cape over my chest to collect all the hair, and then started spraying me.

She said, "Look, close your eyes, my love," she said it that way. She spoke to me very lovingly and the first thing she did with her hands was give me a shoulder massage.

Then she said, "Oh, are you relaxed? What’s wrong? Don’t worry," and began to talk to me.

She had something that was very important, which smelled very good, and I liked this because I felt very comfortable.

Besides, she was a very attractive woman, and I liked how she gave me scalp massages.

This helped me a lot to relax, she washed my hair, treated me very well and actually lit an incense, and when she was shaving my head with the number 0 clipper, she also began to sing softly.

I think this made a big difference.

I asked her if she always treated all customers like this, and she said yes, that this was part of the package, that’s why many people came to her because she treated gentlemen well, and this was part of her business.

So it was a very positive experience because someone made me feel very comfortable, it was a really pleasant experience, and I go to get my hair cut with her every time I can because I know I am going to feel very good, it will be an extremely pleasant experience.

Just as I had this experience, I also had another bad experience that I am going to tell you about next.

Due to my mobility and weight problems, it is my responsibility to acquire food and all the things in places that are very close to my house since it is hard for me to travel by public transportation to farther distances or to other places where I might find better prices for what I am looking for.

But I can’t do it because, due to my mobility problem, my legs get very tired, and I need to sit down, and sometimes I can’t even walk.

Well, the experience I am going to tell you about is that I had to buy some food near a new store attended by several young women.

When I went to the store, due to my overweight condition, it was hard for me to pass between the shelves because they have food shelves, and these young women, no more than 25 years old, there were like six of them, each at a cash register, started mocking me, saying: "Look at that fat man, oh look, here he comes, oh look, how ugly, how awful, I’m not going to serve him," and they started bullying me and saying various things.

So I complained to the store manager, and the manager said that if I didn’t want to buy there, I shouldn’t.

The manager supported them, and when I was about to pay, because I needed to buy the food there because it was cheaper, just a sardine and some things I wanted to buy.

Bing AI

When I was about to pay for the food, the woman attending me did everything possible. I wanted to leave, I didn’t want to stay there suffering that humiliation anymore.

I wanted to buy my things and pay and leave.

I said, "Please, miss, can you make the transaction quickly because I need to leave, I can’t stand for a long time," and the woman’s response was, "Well, who told you to? It’s your fault for being so fat. I didn’t tell you to be fat or come here."

In other words, she treated me in a despicable way.

I said, "Look, please, either pay me, or I won’t buy anything."

She took her time, she didn’t return my credit or debit card, and didn’t give them back to me.

While doing this, all the other women were mocking me and laughing at me.

They humiliated me there for about five minutes until they finally processed my card, and I took my things and left.

Since then, about three or four years ago, I haven’t bought anything at that store because I find it a great lack of respect towards me and towards older adults as well.

They are young women, no more than 25, 26, or 27 years old, who don’t respect older people and don’t have empathy.

What I learned from this experience is the difference in treatment when a person wants and maintains their business and understands that by making the other person or their customer feel comfortable, they will have more sales and that person will always prefer to be served by them.

So this will be very good because it will give them more referrals.

I have spoken very well to my friends and the people I know about her, and more clients go to her, so she will generate more money.

While in the other case, in the case of this store where they treated me badly, bullied me, and mocked me, I don’t recommend people, my neighbors, and those I know to buy there because they will have a bad experience, and people there don’t treat older adults and overweight people like me well.

These two scenarios taught me the importance of treating a person well and properly and the difference there is between one thing and another.