_{Images from the own site.}

Mr Satoshi store is a virtual bussiness where you can shop premium #Bitcoin apparel. This is a new business and despite that it's just beginning, it already has some remarkable achievements to its credit. In this post we will be talking about this venture led by Bailey Jakob, a young man who is a Bitcoin passionate and has several successful projects for Bitcoin and Lightning Network adoption.

Note: I tried to interview Bailey as part of the LeoFinance campaign but I didn't receive any response up to date, so here's the article anyways 😉.

If you are passionate about Bitcoin and like to show it off, this themed clothing store is one of the best options you can explore. It has numerous advantages to win over its customers, starting with a very well-orchestrated sales management job and near-perfect network management.

One of the the advantages of this virtual store is that the website has a clean and modern design that is easy to navigate, which can help keep visitors engaged and encourage them to explore the site further. The responsive design ensures that the site is accessible and user-friendly across different devices and screen sizes, which can help improve the user experience and increase engagement.

At Mr. Satoshi, you can checkout with Bitcoin, Bitcoin Lightning, Credit/Debit Card & Apple/Google Pay, as it´s FAQ says, and they have delivery to almost anywhere in the world. The ways that this bussiness helps to Bitcoin adoption is by giving many opportunities to stack satoshis while you buy. This happens with discounts and a few amount of BTC back if you buy in there.

After completing an order, you will see a pop-up appear on your order confirmation page telling you that you have Sats rewards to claim. Follow the prompts for this, and you'll be able to claim your free Sats back reward in seconds! You will also receive an email to claim your Sats Back Reward if you missed the pop-up message after checkout.

https://twitter.com/MrSatoshiStore/status/1640517602262011906

- MrSatoshiStore

One of the most interesting ways of Mr. Satoshi to gain followers, whether or not they are customers of the store, is through a monthly draw of 1.5 Million satoshis. To participate in the raffle, you will have to follow a few simple steps, but if you want to have more chances to win, you will have to perform tasks that contribute to the development of the store, such as sharing content on Twitter or directly buying products.

This type of strategy seeks to encourage the generation of content by users (UGC). The key to the success of any business is to receive good ratings from its customers, and with this monthly investment of 1.5M satoshis (which is approximately 400 dollars a month) and other sweepstakes, discounts and bonuses, Mr. Satoshi has managed to quickly establish itself among businesses of its kind.

Also the website includes links to affiliate products and referral perks for their users, which can help generate additional revenue and provide value to visitors. The store has a small community called "Sats Club", in which users can access exclusive clothing collections, earn percentages of purchases by their affiliates and many other advantages that make the user experience enjoyable.

Another way to keep they community informed is through an email newsletter that visitors can subscribe to, which can help build a loyal audience and keep visitors engaged over time. By providing regular updates and exclusive content via email, the website can help establish a deeper connection with its audience and encourage them to return to the site for future updates.

In general terms of design and user experience, their website is easy to navigate, with a clear and simple menu that directs visitors to the main sections of the site. The navigation menu is fixed at the top of the screen, making it easily accessible from any page on the site. The search bar is also prominently displayed, making it easy for visitors to find specific information.

Although access from Cuba requires the use of a VPN, once inside the site functions well, with fast load times of the images. The page is built on WordPress, which is wide popular for building websites and allows all the features that you want to have in your startup.

But in the interest of not erring on the side of fairness, it is necessary to talk about other similar businesses now and highlight what makes Mr. Satoshi Store different from the competition. That´s why I bring now FOMO21 to this article:

A simple inspection through Fomo's website will allow us to observe that it is essentially the same business model, selling Bitcoin-related clothing only. However, the website is less loaded but at the same time less attractive and has a certain Web 2.0 visuality (perhaps it is because of the blue color they place on certain fonts).

In the footer it says that FOMO21's goal is to encourage Bitcoin adoption through their merchandise, but although they have very good designs, they do not have marketing strategies like Mr. Satoshi Store stated above. This is key to establishing themselves as a successful Web 3.0 business, which is why in my opinion Mr. Satoshi is doing very well so far.

For all of the above reasons, I decided to write this article for Leofinance's Adoption campaign, in which we were asked to talk about an interesting business model. I would have loved to write about a clothing store on Hive, but I'm afraid there isn't one. If you know of one, let me know its name in the comments and perhaps we can write the next such article about it.

In my opinion, if you want to create a merchandising store about Hive or Leofinance, a model you can follow is Mr. Satoshi Store, a store that has been founded less than a year ago and thanks to its marketing strategies has established itself with great strength in the Bitcoiner community.

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_{Text by the author, Hive account@garorant.}

Images used are screenshots taken from the own sites.
Post writen in spanish and translated
with Deepl to English.

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