When we had the idea to build ListNerds on the blockchain and create a 'new way to do email marketing' we thought we knew who would adopt it first...
The idea was something the 'internet / affiliate marketing' world would be familiar with as the viral mailer or 'safelist' was not new...
And at the core of ListNerds, this foundation exists. We made sure not to rock the boat when it came to the basic functionality of this program because it was important for us to cater to our primary audience and customer base...
Sure, the blockchain stuff was there but could be daunting. However a member of ListNerds could literally, use the platform like they always had and never touch the crypto side of things....Or at least wait to dive in and learn it all when they felt comfortable to do so.
Makes sense right?
At least it did to us...And now 2 weeks since the re-launch, something happened that we did not expect so soon...
The Hive community has embraced ListNerds and have started to adopt it as a new way to drive traffic and engagement to their content here on the blockchain!
I've stated for the weeks leading up to the launch, we built ListNerds to BRING people to Hive, and that's happening still. We've set up dozens of new accounts for members and will continue to do so for the life of the program....
However what we did not expect to happen so soon was to see Hive really embrace this new form of content promotion!
Blown! Away!
A few reasons why I think it's clicking for Hive members...
Engagement!
People understand the importance of engagement and by being a little creative in your messages in ListNerds, you can increase engagement to your content on chain.
We're seeing people encourage engagement by rewarding viewers with a tip or two, and some upvotes. Which helps build the relationships between writer and reader!
Content Discovery
Let's be honest, if you are a new author or content creator on Hive or any of the tribes it can be an uphill battle to get noticed.
By plugging your content directly into the ListNerds membership you are able to increase visibility and traffic to your blogs.
It's most DEFINITELY not filled with 'Make Money Online' offers...
This was a huge worry for me personally. And I get it, a lot of the messages within ListNerds comes from the 'make money online' niche.
But wow, is it ever changing...
Heck, I even wrote a blog post about NFL football on Sunday and sent it out via ListNerds and got great response! This is just the beginning and hopefully as more diverse content starts using ListNerds, we'll see even more niches and topics being emailed about.
These are just a few reasons why I think the Hive community has begun to adopt ListNerds but it's just scratching the surface of what could be coming...
I woke up earlier this morning to a massive 'high five' on Twitter from 
Man....I dunno if this is going to revolutionize it but...What a compliment! I'm grateful and humbled! With ListNerds, our goal was to do 2 things...
Change an industry that hasn't really changed for decades....
But most importantly, showcase Hive to the world! To the entrepreneurs that might take an idea we have built with ListNerds and create something even more powerful!
That revolution Task talked about, might not be ListNerds ....But I guarantee you....Something big is coming for all of us :)
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