MicroStrategy has announced that it has changed its name to “Strategy,” reflecting its commitment to Bitcoin and AI as transformative technologies.
CEO Fong Li explained that the new name reflects the company’s global footprint, noting that $20 billion of its $42 billion capital plan has been raised ahead of schedule as part of its Bitcoin strategy.
The company announced that it now owns 471,107 Bitcoins, worth $46 billion, after a record quarter (Q4 2024) in which it added 218,887 Bitcoins to its portfolio for $20.5 billion.
The company also forecast a 74% return on Bitcoin for 2024, targeting 15% annually in 2025.
The company introduced new metrics to measure its performance, including what it calls Bitcoin Gain, targeting a gain of $10 billion in 2025.
However, traditional software business revenue fell 3% to $120.7 million, and recorded a loss of $671 million.
The company’s shares fell 3.3% to $332, but are still up 586% from a year ago.
