I was thinking a lot about how to improve ad systems and how to directly incentivize holders to remove adblockers, thus helping to improve the overall economics.
Leo Finance made their first push and if managed properly, the results could be fucking huge.
Advertisement isn't necessarily bad, especially if we consider that the whole WEB 2.0 was built and funded by that same funds. However, we need to make ads more lucrative while at the same time disabling them to be as intrusive as they are now, big money could be made. Imagine allowing users to participate in some events simply by watching ads. For instance, you need to watch 10 ads and you'll be able to participate in the $1000 prize pool collected by the ad program.
Business models are not easy to break down, and it's actually impossible to consider all the variables that are affecting the price. Therefore, the best option is to provide as much utility as possible, some of which have to be tied to additional streams of income, generated by the community attention.
Now, suddenly you have people wanting to buy Leo because of the inflation, reward distribution, potential future airdrops, and ad revenue. It makes a lot more sense that the huge demand will come from businesses that want to promote their product to a specific, targeted community.
Regardless of how small the initial earnings are, it's better than nothing.