The ape token has suffered a significant amount of loss since it’s all time high price. It’s down more than 80% since it’s all time high. Although the ape token was listed for $1 but pumped to $26,which was great for the bored ape NFT holders that got the token airdropped to them. This increased the floor price of bored ape as lots of people were ready to buy the bored ape NFT so they can enjoy the perks of having a bored ape NFT. After the launch of the token, the token started declining in value, the bored ape team came up with the otherside NFT, which is a virtual land in the bored ape metaverse. Ape tokens were used as the minting token for other side NFTs and this pumped the token.
The crypto dip came and dragged every crypto along with it, the ape token was not exempted as it has lost more than 60% of its value from its all time high. The token price has an all time low of $3.1, but this was obviously due to the general crypto dip. Currently, any token doing an over 10% token pump right now should be acknowledged for a job well done because all tokens have been doing lately is dip. Anything can be seen as a fundamental reason to pump a token.
Few days ago I wrote a post about the role of celebrities and creating crypto awareness, some of these celebrities have found a hobby in talking about crypto and everything crypto related. We have snoop Dogg for instance and Eminem, these two people are known to have gotten some bored apes for theirselves. Who wouldn’t, it’s an elite NFT with a club that has elite members. If more celebrities who genuinely know and talk about crypto stuff, keep talking about crypto stuff, they will help create more awareness about crypto because of their large social media influence.
This is what Snoop Dogg and Eminem did in their latest music video called From The D 2 The LBC. They made use of their bored ape NFTs for the music video infusing comic cartoon apes into live action in the music video. This music video was released last week Friday, and has over 8 Million views on YouTube which also trended. Seeing legendary artist like Eminem and Snoop Dogg promote the bored ape NFT probably gave people more reasons to buy the APE token and pumped it. The token saw a 20% pump afterwards.