Dear Hivers,
Over the last couple of years, I have been consuming content like a ravishing lion roaming around weak animals. There’s simply too much of meat out there.
You see, I am not just talking about books, episodes, or blog posts. I am also talking about motivational speakers — who continue to churn out new content — offering encouragement — infused with their personal stories. Personal stories that are often unverified and manufactured for a reason.
I am sure you can relate to this:
Each and every single of them are desperately pulling the curtains of our mind – to slip a message into our brain.
Why?
So they can hopefully sell us a course.
Because selling a course is their hidden reason — the money-making machine — they begin to play with our raw emotions, desires, pains, while offering course as a solution to thicken their bank accounts.
And that really defeats the purpose of sharing. It has turned into a business with the objective to suck every single penny out of you.
Here's where it gets worse:
Even after buying these expensive courses, the messages are not drilled deeply in our lives. It doesn’t fit us — and doesn’t really impact us in ways we first imagined.
In short: Such content doesn't construct our dreams. It just pushes us away. And so we continue with our normal lives.
This wasn't possible centuries ago. But now? We have easy access to any content.
Think Hive.
Think Medium.
Think YouTube.
Think Internet.
And go outside of this boundary to witness content inside your television — flashy bill boards on the streets — with uncountable series of advertisements wanting our attention... as we drive past the restaurants.
All of them — painted with bright colors — are content targeting us.
And this content is designed to gain our attention — with the hope of converting us into a customer of their product.
And that is why — in this era of information battle — it is now even more important to carefully consider every piece of content that goes inside your head.
I am not saying you to disregard everything.
My point is:
Picking content is now like picking the right food.
If you don't?
You become content obese. You won't be able to move anymore. In fact, you sit right there assuming you know it all.
Any I-know-it-all is an arm-chair expert who is never living the life he once desired. He is constantly spinning in circles with no clear sight of what's next.
It is, sadly, a dark truth.
That is why I have been feeding my mind with the RIGHT content.
And with the ongoing quarantine, this is the perfect time for us to reconsider our reading habits.
In fact, rather than telling you, I want to show you what RIGHT content is all about:
1. Right content has "no" catch
The best advice I have received often came from simple people around me — not from a celebrity or a popular speaker.
Because there is no catch.
You see, people around us are telling us something. They don’t sugarcoat the message. They are simply sharing breakthroughs we often neglect because we don’t see them as an authority.
If you can do one thing?
Then try to accept a message from someone unknown and watch miracles entering your life.
2. Right content moves you closer to your goals…
Today, I have personally unfollowed over 13 Instagram accounts smashing my timelines with irrelevant content.
Here’s why:
It never helped me grow.
You see, growth is life — and we all have ups and downs.
And right content should help us grow UP so we can move closer to our personal and professional goals.
Like a boat, the content should take us to our destination. And I never found the content I was following was taking me anywhere.
It was making me smile, perhaps, for a second. That is not my goal.
3. Right content is within us!
Moment I listen to me — I discover better answers. It is kind of magical, if you think about it. This truly is another form of RIGHT content. (And perhaps the best).
This is why it is extremely important to eliminate the noisy content from the outside world – to make space to listen to our own.
In fact, I picked up this from Anthony de Mello. As a priest, he once said there are two rules of life:
- Admit you are in a mess
- Find a cure to this mess
Only we can do that, isn't it?
That is why no content can be as relatable to us as our own. We know our mess hidden within us — and we can find the cure.
All we have to do is dig this content, look right at it, and accept it. And discover a solution around it.
With this, I propose everyone follows RIGHT content — content that has no catch, takes you closer to your goals, and is hidden within us.
We extract this RIGHT content – lay it out on the table – and pick them in our journey to fight obstacles.
In many ways, this shows our battle is not about learning more — rather it is all about unlearning what’s not important.
And this is a choice we can always make, isn’t it?
So let's feed our mind the right content – the right food – right now.
Cheers,
Sid
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