The general user has a small attention span and a big fear of effort and time spent. That's why many major web apps and stores have created mobile apps, which give much more freedom when providing features for their users. Among these features are notifications, local storage of credentials, home screen shortcuts and widgets, navigation gestures, etc.

Although Steempeak is doubtlessly the best web app at the moment, be it on mobile or desktop, especially talking about functionality, it has many issues that prevent it from becoming the users' choice as the main Steem mobile app. The main problem is that there's no Keychain, which makes it so that an experienced user has to take 1 to 2 minutes to log in, and a new user won't find their way for at least 5 minutes if they have to e-mail themselves their password each time Steempeak logs them out.

We're not talking about programmers here but average users. This means that adding accessible and familiar features is key to more than doubling the retention rate, especially given Steempeak's obvious superiority to other apps that are currently standing at death's door due to their slowness to adapt to user demand.

If Steempeak wants to retain newbies and compete before a new app takes the initiative, this is the moment to strike, when it's months away from the first mobile app that will probably even adopt communities and other curation features.