Facebook is really gearing itself to be an online shopping destination. You can tell how they align themselves to be a one-stop-shop social media destination.
If you are using Facebook marketing for your business this information can be a handy and great benefit to you. Just by being the most popular social media platform alone this news can also be of interest to anyone.
I am receiving updates from Mari "Queen of Facebook" Smith of Social Scoop as I am subscribed to her email list. I am sharing with you some of her latest news about the platform. So here are the major interesting changes on your Facebook account.
- Facebook Shops - This is the unified shop for both Instagram and Facebook users. ,Facebook Pay is coming where you can checkout in Messenger and WhatsApp applications. This is a game-changer as this will impact most online businesses, Businesses can use this platform not only for physical products but with digital products as well. Online business is booming!
- Live Shopping - As you stream live on Facebook or Instagram, your customers can interact and buy live as you present your products live online. This is even better than the Home Shopping Network. This should be unfolded in the Facebook platform soon Not many weeks from now.
- Hashtags- hashtags are now more relevant in the Facebook platform. This will now improve your organic reach. So use it liberally now without your posts look stupid.
- Instagram Reels - A direct competitor of TikTok. Users are reporting quadruple results on their IGTV videos. No doubt, Instagram is giving tons of extra reach with this feature.
- Messenger Rooms - live video chat for up to 50 people available in Messenger, Facebook, and coming more widely to Instagram and WhatsApp. PLUS, stream your Room via Facebook Live. I think this will impact not only marketers but also ordinary people who can now group together and interact in their Messenger Rooms.
Check these out. Not only you get updated you may also enjoy using these upcoming features on the biggest and most popular social media platform.
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