I don't mean ads, even though ads would be awesome if we had enough users. But we need people/businesses using this blockchain as a service. Like splinterlands for example that does thousands of custom transactions per day. I think that custom transactions should have a higher cost (they do already, but maybe even more). We sell ourselves as fee less chain (free transactions). First of all it's actually not free, it's just very cheap, we pay in RC and RC is extremely cheap. I think this is a problem, any business that provides a service for free becomes a charity, and can only live of donations. There's got to be a price to use this chain, specially if it's a business that profits from it. Keep social "free", so users can engage at almost zero cost, but charge a price for everything else.