I asked him if he likes to read. He said, "Yes."
"What do you like to read?" I asked.
"Self-help."
"Better bodybuilding?" I joked.
He laughed. "I've given up on the body. These days, I'm more interested in the mind." He tapped his head with his finger.
I said the closest thing to self-help I have is a couple of books on crypto. He said something about the market being down and walked off. On his way out of the store, he stopped to look. He picked up the 3-in-1 fiction bundle and said, "I'd like this one."
No question about price. Nothing about the content. No, "What's it about?"
You never know where readers will come from. You never know who will read.