My first post on Hive was 131 words long. I published it on March 20, 2020, and it said something like: Friends, we're continuing on Hive, this adventure that started on Steem."
But behind those 131 words were weeks of intensity that most people didn't see. I was already on Steem when the news broke about Justin Sun's acquisition. I remember writing a piece on Medium with a cautiously optimistic take like a lot of people at the time, then the days that followed changed everything: Marathon meetings on Discord, heated debates about decentralization, account freezes, witnesses repositioning, exchanges using user funds to influence governance; what we technically call a 51% attack.
It wasn't the first time I'd seen something like this, I'd lived through a similar event on Bitshares. But this was different in scale and stakes; whales, developers, app owners, and thousands of users were all being asked the same question: do you believe in decentralization enough to start over from scratch?
On March 20, 2020, Hive was born, and that day I understood that the philosophy of Web3 wasn't just theory.
I followed the community without hesitation
Eleven days later I wrote my formal introduction post. I laid out a purpose: to empower education for creators on Hive, starting in Venezuela and expanding across Latin America. I didn't have a detailed plan, I had conviction. So I got to work.
With the 
Hive Creators is still very much alive. It's where I work, where I grow, and where some of my most important professional decisions get made. I've built brands, run campaigns, traveled to other countries, and worked alongside teams that push me in the best ways.
Today I work as a Brand Strategist, and a real part of that identity was shaped here, in this ecosystem, among people who are actually building things.
My blog goes quiet sometimes. Life pulls me in different directions, but I always come back to Hive, because there's something here that's hard to describe and harder to find elsewhere a particular kind of energy. People genuinely excited about technology, people building real projects, people honest about the process.
Would I change anything about these six years? The mistakes, no. The hard decisions, not a chance; everything brought me here. Six years of building, of mistakes, of learning, of community, of opportunity. These are my roots in blockchain, Web3, marketing, and tech.
Thank you to everyone who has been part of this journey. ✨ You know who you are.
If you're part of Hive, you already know what I mean in this post. Happy 6th anniversary, Hive community! 🎉
SamGiset.
Brand Strategist | Marketing in Tech
I share reflections, lessons, and behind-the-scenes processes from my perspective as a brand strategist, digital creator, and Web3 builder. I'm drawn to ideas with purpose and projects that actually move things forward.
Between coffee cups, screens, and notebooks, I document what it's really like to build at the intersection of tech, marketing, and community. I move between the digital and the tangible.
Building in Web3 with