Always a fun time with you Hallman. :)

If you read the proposal the app layer is live and functional, tokens and NFTs. What youre describing here didnt even make it to roadmap because its ready to push on Okinoko.io but Tibfox didnt have time to push it live as he had more critical work to do related to Magi.

I would definitely disagree with easy to launch tokens being "the only sensible thing". I would describe it as being by far the least critical feature as you can already easily launch HE tokens.
For the app layer the actual critical value add proposition, is the wallet interoperability that no other app platform offers, as described in the post.
That is the killer app layer feature.