The Kumasi Central Market, also known as Kejetia, is perhaps one of the most dynamic and vibrant areas in Ghana. Beyond being simply a market, it is an icon of trade, tradition, and everyday life. It is a reminder of the energy that drives the city forward.
These photos I share today illustrate how chaotic Kejetia could be. Day and night, people are moving in all directions, haggling over prices, transporting products, and conducting business. The endless motion is a testament to a market that never truly rests.
A major appeal of entering the Kejetia Central Market is the colours found throughout the market. Vibrant textiles, colourful produce, aromatic spices, woven baskets, and a variety of colourful fruit combine to provide a visually stimulating environment. No matter which direction you look, you will find something that captures your attention. This makes the market feel alive and possess a great deal of personality.
In addition to the abundance of colour, you will also experience the warm, welcoming nature of the vendors. They greet visitors with warmth and smiles and often call out to potential buyers to entice them to purchase their wares. This interpersonal relationship between buyer and vendor is what contributes to the unique allure of the market and is why many customers continue to return to the market.
As mentioned earlier, Kejetia has always been bustling, energetic, and congested. For a visitor who has never previously visited the market, it is simple to become lost in the maze of shops and walkways. However, getting confused is part of the fun and the essence of the market experience.
I am currently sharing only a fraction of the total Kejetia Central Market. This specific area is referred to as Bodey, and even within this particular area, you can feel the pulse of the market. As such, it is an event that Kejetia is extensive, varied, and endless — certainly a destination worthy of celebration.