I can't believe it's been 3 months since we created our Twitter account and began to do work to improve the Hive ecosystem.
This article details most of the work I've done:
ONBOARDING
Onboarding is a problem that Hiveonboard.com by solves (mostly). You can get your personalized referral code and also track the progress of all the users who joined Hive with your referral link.
HIVEPEOPLE METRICS
Number of Users Onboarded by : 29
https://hiveonboard.com/referrals/hivepeople
Number of users who commented or posted: 15
Amount of HP delegated to new referred users: 150 HP
Twitter Analytics 
https://twitter.com/HivePeople
Current followers: 1,027
APRIL
TOP TWEET
MAY
TOP TWEET
JUNE
TOP TWEET
As you can see, the reply to Andrew Yang yielded the most traction.
Created HIVENOOBS Series of Tutorials
HIVENOOBS: Get a Free Hive Account in 2 Minutes: Hiveonboard.com
@hivepeople/zpkknkag
HIVENOOBS 1: Getting Started With Hive
@hivepeople/hive-for-noobs
HIVENOOBS 2: Create Your Hive Account
@hivepeople/hivenoobs-create-your-hive-account
HIVENOOBS 3: Private Keys
@hivepeople/hivenoobs-private-keys
HIVENOOBS 4: If You Have A Steemit Account, How Do You Switch to Hive?
@hivepeople/i-have-a-steemit-account-how-do-i-switch-to-hive
HIVENOOBS 5: Where To Trade Hive: List of Exchanges
@hivepeople/hivenoobs-5-where-to-trade-hive-tokens-list-of-exchanges
HIVENOOBS 6: How to Get Help on Hive
@hivepeople/hivenoobs-6-get-hive-help-and-tech-support-hive-198524
HIVENOOBS 7: Where to Get Free HP:
@hivepeople/are-you-new-and-have-zero-hp-visit-giftgiver-and-get-saved
Contests and Marketing
Twitter
https://twitter.com/HivePeople/status/1273480168141537280
- HivePeople
Hive:
@hivepeople/ownyourdata-hive-twitter-campaign-first-20-people-who-retweet-earn-1-usdhive
Mother’s Day Contest
Twitter:
https://twitter.com/HivePeople/status/1256713239578148864
- HivePeople
I’ve also done a lot of smaller scale Twitter engagement contests that are too numerous to list.
None of this has been paid marketing campaigns, just organic reach. When we get a big campaign created, we would like to apply for funds from the DHF to fund it.
Design
Created the Infographic that appears on Hiveonboard.com under the Quick Start Guide section: https://hiveonboard.com/what-is-hive
Hive Posters
GIFS
Videos
Created Hive Marketing Community on Peakd:
Created Hive Marketing Discord:
The Hive Marketing discord channel is a working group. There are channels that list Live Social Media campaigns, and channels to put your Hive graphic into. You can see upcoming social media campaigns, and contribute your skills to them.
We have an entire section devoted to onboarding, and a place to put onboarding problems, and onboarding solutions.
Before embarking on any big marketing initiatives and while working with ,
and others, it became clear that some big problems would need to be solved first before any serious attempt to onboard new users was done. Onboarding and retention seem to be the two biggest problems right now in Hive. We have a decent-sized Referral Program campaign created and ready to launch as soon as
integrates the Hiveonboard API.
Through a recent survey I ran on Twitter, I learned that 39% of respondents got stuck and could not post while being a new user and running out of RC:
This was very shocking as I had little idea that this was occurring on a large scale. I knew this would have to be solved before any marketing initiatives were rolled out, and today created a solution using the
site.
RETENTION: Users Who Start Out With 0 HP And Get Trapped Quit
Retention is a seperate problem that mostly solves. We still have the issue of not being able to message new users directly once they join Hive though.
THE SOLUTION To Running Out of RC
is a site that gives out free HP to new accounts who can’t post or comment. Go here to get some HP delegated if you’re out of juice: https://giftgiver.site/
Today built a bot that scans the blockchain for accounts who run out of RC or have low RC. A bot delivers a message to the user telling them how they can get help. It looks like this:
Example post:
https://hiveblocks.com/vacation/@portallake/newbie-photography49b3392e974b3est
@resourceful/re-newbie-photography49b3392e974b3est-20200703t191102z
Collaborations
Plankton Support
Plankton Support was created by , and we are following the curation trail in order to support brand new hive accounts, giving these people their first upvotes. To follow the curation trail (which is manually selected), choose planktonsupport on hive.vote: https://hive.vote/
Collaborating With: ,
,
,
and many others in the Hive Marketing discord channel.
If you have marketing ideas, or want to help in this area, join us: https://discord.gg/7yYFEq3
I'm sure I missed some of the work I've been doing.......can't remember all the details.
Stay tuned for the upcoming Referral Contest, launching in some weeks!
Follow 
Cheers,
Hive People