Good day everyone,i would be writing about the NEIRONIX PLATFORM like i introduced the last time,click on this link in order to have an overview of it https://steemit.com/ico/@adelekejustin01/introduction-to-neironix-platform-bloomberg-in-the-cryptocurrency-world .Today i would be writing further on the following;
A) PROMOTIONAL STRATEGY
B) ISSUE OF NRX TOKEN
C) ROAD MAP
PROMOTIONAL STRATEGY
The promotion strategy of Neironix relies on the basics of Agile Marketing — a method for flexible planning of
marketing strategies – and is based on refusal from classic long-term plans for development and spending
of marketing budget in favor of short-term iterations, as well as the possibility of introducing changes to the
strategy at any moment of time. Proceeding from the market size of 5-12 million cryptocurrency holders,
Neironix expects to occupy a substantial share in the market of analytical services and applications for
investors. The company’s marketing strategy can be broken down into 3 main expenditure articles:
- searching for target audience and informing about the product;
- transferring potential users to the segment of real ones;
- retaining users on the platform.
Corrections will be introduced to each of the articles on the basis of expenses per 1 user, whether it is
customer acquisition, transfer to the category of paying clients, or client’s retention.
WORK WITH VENTURE FUNDS
Engaging venture funds at the stage of Token Sale will enable us to guarantee raising of the funds required
for further project development. That is why we pay focused attention to this aspect, and therefore enter
Token Sale stage with the functioning product and financial plan, which makes it clear that the team is
capable of pushing the matter through.
ISSUE OF NRX TOKEN
We perform our own Token Sale as a method for attracting alternative investments, for fast development and
scaling of Neironix platform. For this purpose, we issue our own Utility token, NRX, on Ethereum blockchain
platform, ERC20 standard.
The abbreviated notation for Neironix token is NRX.
- Issue of NRX consists of 140,000,000 tokens, while additional issues are not envisioned.
- The total amount of funds raised – $31,000,000 at the relevant exchange rate of USD/ETH at the moment
of sale (68% of the issue’s value). - After the end of Token Sale, all tokens unsold are burnt.
- The value of one NRX token: 1 NRX = 0.001061571 ETH.
- Minimal amount for a Token Sale participant: 0.1 ETH.
- Currency accepted: ETH, BTC.
NRX utility token is used in the NEIRONIX ecosystem as a payment medium – the project’s internal currency
is required for purchasing each and every service of advertising and informational nature.
*The list of these services includes;
- Premium listing.
- Banner and teaser advertising.
- Publication of press releases and announcements.
- Direct emailing.
- Remarketing.
- Targeted advertising.
- Other services.
Distribution of NRX tokens
After holding Token Sale and Bounty campaign, NRX tokens will be concentrated in the hands of project
stakeholders in the following proportion:
- Sales in the open market (68%),
- Project in-house operating fund (7%),
- Project founders and team (10%),
- Project partners (10%),
- Project advisers (3.5%),
- Bounty campaign (1.5%)
TOKEN ECONOMICS
It should be taken into consideration that Neironix platform is a functioning and scalable business at the
moment of conducting Token Sale, as realistic figures and calculations confirm the availability of audience
and demand for services.
We are confident that deflation in the conditions of limited emission is the most transparent and efficient
economic model ensuring the growth in value of NRX token.
For the implementation of this model, NEIRONIX smart contract envisions burning away 100% of tokens
received as payment for informational and advertising services.
We undertake the commitment not to accept any type of currency different from NRX token until the monthly
trading volume of our token at exchanges used for listing amounts to less than 2% of its total emission value.
When this threshold is achieved, the subsequent services will be rendered with payment in any type of
currency identified by us on condition of this payment being comparable with the price of service
denominated in tokens being listed.
However, we will still accept service payments in tokens until the moment of burning away all of them.
ROAD MAP
THANKS FOR READING.
To know more about the NEIRONIX platform;
visit the website: https://tokensale.neironix.io/
join the telegram group: https://t.me/neironix_enn
whitepaper link: https://tokensale.neironix.io/files/whitepapper/en.pdf
my bitcointalk link: https://bitcointalk.org/index.php?action=profile;u=1070043
facebook link : https://www.facebook.com/neironix/
twitter link: https://twitter.com/neironix_io