We spend most of our time on social media like Facebook, Youtube and Twitter. According to a study, we spend a day on all social media per year. This shows that social media is the one of the best platform for advertising.Social media also fueled the marketing and advertising business providing the platform for advertisers to connect with their audience.Now the trend of advertising on social media has changed a lot.The major trend in online advertising is the influencer marketing.In short Influencers are the group of people on social media having a large audience and commanding presence.The influencer marketing is expected to grow to 10 billion dollar by the year 2020. Companies have already started targeting their audience through Influencers. Celebrities and stars have the highest role in the influencing marketing. There are many instants where influencer marketing made 10–100x times more sales for advertisers. This fact has attracted more advertisers to the influencer marketing.This industry has a huge potential to grow to new heights. The opportunity for any player to dominate this market is huge and many have already forayed in it. The problem with traditional advertising is lack of authenticity and trust factor, whereas social media offers an authentic voice from the people, who have used the product. People have stopped watching tv and moved on the internet.
Indahash Platform:
IndaHash is a global technology platform that connects over 300,000 digital influencers with a combined reach of 1 billion brand followers worldwide has announced its ICO. IndaHash Coin is a universal crypto payment structure available to social media influencers, their audiences and their brands. IndaHash introduces an ecosystem that allows influencers to create their own crypto power, which will assess the activity of their audience.With the introduction of IndaHash Coin, IndaHash will solve various issues and challenges between influencers, brands and audiences, while letting their global influencers network play a role in the rapidly growing crypto market.
Blockchain:
Indahash has been built on Ethereum blockchain.Indahash has its own app on the Android and iOS platform, providing smooth Interface to users. Their aim to tokenize the influencer industry is based on the smart contract and blockchain technology.
The smart contract can be defined as a self-executing contract agreed between two parties who wish to exchange value. Currently, they are focusing on Ethereum based platform which supports 15 transactions per second. But as their user base grows and scalability becomes an issue, they will be moving on to the other smart contract framework such as Raiden and Plasma.
Behind Indahash:
Indahash was launched in 2016 by Barbara soltysinska who has won many awards for her previous entrepreneurship endeavors. Their aim is to revolutionize the influencer industry through cryptocurrency. They will be offering Indahash coin, a digital coin for the transaction between influencers and advertisers on their platform. It continues to be a global leader in providing brand cooperation and influencer marketing campaign.Their team is young and energetic and are working hard.
Token & ICO:
There are total of 398 million Indahash coins, out of which 320 million are for sale.Their pre-ICO was conducted for a week, starting from 8th of November till 15th of November. They offered 16.8% of total Indahash coins during pre-ICO. The main ICO is scheduled from 29 November 2017 to 20 December 2017. There will be 60% of the total Indahash token available. The token symbol is IDH and 1 Ethereum is equal to 4 480 IDH tokens.
For more information on ICO and the project please visit their official website and follow them for all the details.
Web : https://indahash.com
Whitepaper : https://s3.eu-central-1.amazonaws.com/idh-files/ico-landing/indahash_whitepaper_ico.pdf
Facebook : https://www.facebook.com/indahash/
Twitter : https://twitter.com/indaHash
BCT username : CryptoKranthi