Initial Token Offering - Florachain offers a perfect example
In recent years the ICO or Initial Coin Offering has become mainstream news. Billions of Dollars has been raised in the guise of creating a ground breaking technology product or service 'like no other'.
The Initial Token Offering is the same concept, except this is not a means of currency.
That is, you cannot go with your rewards from one supermarket and exchange them in another. That is the same concept - a token.
A currency is spendable in more places and more widely trade-able for more types of products/services.
How is a Token 'better' ?
A Token is essentially attached to a specific brand which has a business model that's solid, behind it. (generally speaking)
The ICO's that have been generating large funding are often a speculative idea with a potential plan.
Take Florachain.io as an example of a Token with a Solid Foundation to back funding:
Business Model:
The business and foundations behind the project are already proven through the success of both Founders within the Floral industry and other industries.
The model itself is sound in the proof of concept, the needs of the industry, and the issues Florachain.io resolves in using Blockchain and Smart Contracts as well as Ai, to do so.
There is a genuine use case for utilising these emerging technologies. This makes Florachain an attractive investment option now and in the future. Whether you like flowers or understand the technology.
Minimum viable product:
Florachain.io has a minimum viable product in place in their off blockchain version of the application.
This gives them a head start when it comes to raising funds because their product has already been proven to be successful.
Funding Used for:
The funding is essentially to transfer the current test product application to the Blockchain, implement the Smart Contracts into the Floral supply chain, globally and 'watch the magic happen.'
Success Story:
They have tested the process & concept in the real world.
Have seen real world results with growers receiving more per flower stem sold and consumers paying less for their fresh cut flowers.
Funding Caps:
The Founders have kept the funding caps low in order to secure funding earlier to get the project moving. They also prefer to work on a lean budget, making the money work harder, giving a better return on investment going forward.
Effect on the Planet
- Paper reduction: a huge part of the shipping process is still paper led. The massive reduction in paper will add carbon brownie points to all involved into eternity!
- Enviro-conscious Community: Propagators information, growers practices will all be visible on the system: thereby ensuring an environmentally conscious ecosystem.
- Sustainable Growth: Growers will earn more - more money into the local micro economy can change the lives of many.
- Less wastage (currently around 50% thrown away) as contracts are secured via Smart Contract with pre-orders makes production more secure for growers.
As at 1.7.2018 they have yet to have their Initial Token Sale. The details of the entire floral supply chain process and how Florachain plans to enhance and overhaul it are available on the links below.
Website:
Florachain.io
White Paper:
English
Florachain.io
Chinese
Florachain.io
Token Information:
Florachain.io
Contact Information:
Florachain.io
Investments are big decisions. Don't take them lightly. Research every aspect of the project to be sure you know what you're buying.
Don't follow hype.
Be intelligent in your decision process.
