Monoreto is a platform that helps bloggers/social media users free themselves from dependence on advertising since popularity is something that will also result from a large number of monetized likes. Monoreto also helps foster relations between bloggers and subscribers with less annoying advertising in posts and a more loyal audience.
More than 2.5 billion people on Earth use social networks every day and post a variety of content. However, only a small percentage of them are able to monetize it with annoying advertising.
To solve this problem, the Monoreto team offers a platform that helps all users earn from using it. Every like will bring the creator of the photo or video liked at least 5 cents in Monoreto tokens.
This idea is very simple. Yet, many people still don’t believe that such platforms have viable models. That is because they don’t understand why they should give money with likes.
A lot of mechanisms to motivate giving likes and spend tokens are the main innovation of Monoreto:
– when you put likes you also promote your own account in the newsfeed (along with accounts that receive many likes)
– if you put many likes you can get a part of Monoreto’s weekly profit
– if you can transfer tokens with a “like” it is much easier to raise funds for businesses. Monoreto is a Kickstarter with zero transaction costs. When you see a great project and tap like button you can get some benefits from it (i.e. being among the first who get the product, visiting this project events as VIP or whatever else)
– same goes with charity. People do want to help each other. But if it is not too much time-consuming and difficult. In Monoreto one like can help people and even save a life
– by liking photos, you participate in forecast competitions. Like photos with a certain hashtag or from a certain category, and if they get the majority of votes (likes) you win and get prizes
– Monoreto makes it possible to hold online quizzes just like in HQ Trivia. The main distinction, in Monoreto there is no need for ads. So, a winner’s pot in Monoreto online quizzes can be made from small users’ contributions (1-5 cents or more)
In this way, Monoreto goes further than existing platforms with monetization of likes. The team creates a social network that will make the process of transferring funds as easy and profitable as possible. That is why the number of Monoreto’s use cases is limited only by our imagination.
HOW IT WORKS
The biggest problem of existing social networks is their “ungratefulness” for the efforts made by ordinary users that create content. On existing social networks like Instagram, Facebook, Reddit, Twitter, VK, and many others, users generate quality and unique content without any compensation at all. No users of these popular social networks get rewarded for their content by the network or other users. Monetization of content through advertising is usually done by hyped bloggers and photographers who decide which advertisers to cooperate with as well as new authors who advertise questionable goods and services to earn money. The structure of most social networks does not value the idea of likes as promotion of the content’s author. This leads users to like things even when they don’t really like the photo or video and also like things for the sake of attracting new followers. But even if the like is legitimate, it still doesn’t bring direct benefit to the author.
WHY MONORETO NEEDS BLOCKCHAIN
First and foremost, it will avoid inflation of tokens by limiting the number of them. Secondly, it will ensure security and transparency of the social network and transactions that take place on it. Monoreto team has created a blockchain-based distribution platform called Monoreto. Incentives for being a part of Monoreto come in the form of MON tokens secured by cryptocurrencies for user activity. The Monoreto platform and MON tokens will be created with NEM technology. NEM is an open source blockchain platform supporting smart contracts to process transactions. Cryptographically-protected smart contracts are applications that have complete tracking stored in the NEM blockchain and provide automatic fulfillment of obligations. It’s possible to switch from NEM to a personal platform.
The Monoreto platform will include a classic application in the form of a social network that uses blockchain technology for transactions. This will allow posts to be published for free and provide for secure transactions. The application will interact with blockchain via the chosen blockchain’s API. Every application will get its own unique ID number that will be required when interacting with the site.
ROADMAP
1 Q2 2017
Research needs of market.
Research of platform launch on the international market.
Creation of draft platform design.
2 Q3 2017
Development of marketing innovation mechanism inside platform Monoreto.
Resolving questions of technical realization of the platform and its scaling.
3 Q4 2017
Preparation to blockchain technology use in project.
The beginning of work on Whitepaper.
Engagement of consultants.
Project introduction to potential users.
Development of ITO campaign for raising funds.
Overview of technological solutions of the platform and its positioning.
Development of media plan and marketing research.
4 Q1 2018
Beginning of marketing campaigns on tokens sale.
Organization of Monoretos community.
Presentation of project and integration into mass media.
5 Q2-Q3 2018
Presentation of functional core of platform.
Start of fund raising to bring product to world market.
Presentation of project to holders of tokens at international level.
Completing distribution of tokens.
Beta-version of product.
6 Q4 2018
Monoreto Investment.
Launching escrow system.
Smart contracts within the platform.
7 Q1-Q3 2019
Unlock 20% of tokens for first users from platform development fund.
Designing effective smart feed tools to promote users.
Developing mobile application.
Translation to additional languages.
TEAM MEMBERS
Kirill Granev - CEO & Co-Founder
Alexey Tikunov - First investor, co-founder
Artem Vishenin - Co-founder
Alexandra Matveeva - COO
Mikhail Bondarenko - Director of Marketing and PR
Valentin Nagovitsyn - Art Director
Konstantin Modestov - Software Architect
Dmitriy Torshin - Blockchain Developer
Andrey Vinnikov - Chief Developer
Alexandra Solodyankina - Core Developer
Anton Chervenko - Big Data Scientist
Zakhar Burmakov - CBDO
Anton Kuklinskiy - SMM & Bounty manager
Anastasia Doronina - Junior Business Development Manager
Alexandr Tolstikov - Blockchain developer
Alexandr Buldakov - Fullstack developer
Eugene Diakonov - Backend developer
ADVISORS
Suumit Shah
Nikolay Shkilev
Philip Nunn
Vladimir Nikitin
Anton Shilov - Legal Advisor
Svetlana Kadomtceva - Science Advisor
CONCLUSION
With Monoreto, the era of generating content while others reap the benefits is gone. Online users will enjoy internet usage and at the same time generate income for themselves. With the number of internet users on the increase daily, the success of this project is guaranteed especially the deployment of blockchain technology in making content owners make economic gains from their work.
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