Do you use YouTube, Instagram or Facebook? If the answer is yes then you must have definitely scrolled through hundreds of advertisements of thousand products whether or not you wish, in the form of video or a post or such attracting colorful content. All this is about leaving an impact on people's mind, which on need basis will remind them to search their product. The great quote put forward by Chris Brogan, an American journalistand marketing consultant says - "The key is, no matter what story you tell, make the buyer the hero." Executing such a great concept, Mobilebridge Momentum is designed to totally revolutionize the way seller will make relations with buyers. It will emphasize on making the customer the hero while simultaneously providing the sellers a total enhanced way of marketing in the same old budget but more widespread and surely effective.
What is the project all about?
MobileBridge Momentum is a blockchain based marketing automation platform that will reward customers with tokens, great discounts and such incentives on becoming a part of promotions of products they use or admire. The incentives are given by the companies to its customers based on certain promotional activities. Thus, the customers themselves become the brand ambassador and earn for what they do.
People in today's competitive world are enough busy to fill any product surveys or refer their admired products to others. MobileBridge, in this time, provides the customers with tokens in the form of crypto-currency, discount and such incentives on doing these promotional activities. The platform provides full flexibility to the company on the number of tokens to be given on different activities. Thus it benefits both the sides of the market.
Project insights or features:
MobileBridge Momentum allows companies to:
Implement their own branded token as well as the incentive scheme. As for instance, if Keventers use Momentum for their marketing, then they can have their own tokens named keventers' token which is given according to their own scheme to its consumers.
To have access to various data related to its customers as such their geo-location, products they last bought, their preferred brands, hobbies, their profession, etc. These data can prove to be very useful for the companies for a good understanding of their customers and provide those services or products according to their needs. For example, they can use their geo-location to attract them with token or discount if they are near the company's shop or premises.
To have 1:1 interaction with their customers and their friends.
To reward their buyers with tokens not only online but also offline like when they are in the shops or on their purchase.
- Customers, on the other side, are given tokens and effective discounts on being loyal to the products and becoming brand advocates by performing certain promotional activities like ones listed in the image below:
The MobileBridge Momentum token also is scalable and is utilized in the following ways:
As reward token: As already mentioned, to reward the customers for their efforts and attention to the company's product.
As gateway token: The companies can have their own branded token. The momentum token can be used by buyers to convert the company based tokens to Momentum token which can then be utilized as for trading or exchanging with other cryptocurrencies or can be saved in the wallet for future use.
As payment currency: Momentum tokens are the only accepted payment method as fees or charge for utilizing MobileBridge marketing platform. Thus, the companies just need to pay for the platform and can have full flexibility in its strategies to maintain its eco-system.
As crypto-currency: Momentum token is ERC 20 based crypto token and is thus convertible to other crypto-currencies such as bitcoin or ethereum. Consumers can thus use these tokens at any other ethereum based platforms for trading.
Token sale information:
The first private sale of MobileBridge Momentum token will occur on 26th March 2018 and will last for at least 4 weeks. This private sale will be followed by a public sale of tokens. All tokens buyers will need to pass KYC (Know Your Customer) legal proceedings to purchase the tokens. Based on the anticipated consequences of token sale events, Momentum team expects to transfer its first clients into its system in the second half of 2018.
Conclusion:
From all its features it can be undoubtedly said that MobileBridge Momentum with its innovative and flexible working policies has brought up an out of the box platform to create a huge impact on the customers. If executed in an expected way, with such a two-way beneficial marketing policy and customer-centered vision, the platform will surely multiply the buyers count for the company by many times while providing heartthrob incentives to the customers. Momentum will indeed begin a new momentum in the marketing world.
Website - https://momentumtoken.io/
Whitepaper- https://momentumtoken.io/files/MobileBridge_Momentum_Token_Sale_Whitepaper_-_FINAL_v1.0_1102018.pdf
Published by – dannywhelan
Profile - https://bitcointalk.org/index.php?action=profile;u=1606458