The idea is to build a content platform for video on demand, broadcasts and the like based on blockchain / smart contracts. Swisscom Blockchain AG and SwissTXT also act as supporting partners. As a result, three successful companies are involved in the founding of the ICO and bring with them many years of experience in the media business and the crypto world. The SwissTXT, subsidiary of the Swiss television SRG, is primarily responsible for the development of the platform.
The idea of the platform can be roughly divided into two areas:
Video and Content Storage: With the help of SwissTXT, which already has experience with public television and program management solutions, the marketplace for content storage is created.
MILC tokens and the blockchain: It is planned to cover all contract and licensing processes through an Ethereum-based Smart Contract solution.
This automatic regulates the conclusion of the contract and the licensing. The MILC token, on the other hand, is a kind of platform-specific currency used to ensure payment between content buyers and sellers. Certainly, the test phase, which is also part of the roadmap and must be considered in the development phase, must not be missing afterwards. More on the versatile use of the MILC token in the following process. The key parties within the platform are the content vendors / producers and buyers / publishers for whom a marketplace is created where supply and demand meet.
The content producer or seller. He chooses a sales target including a smart contract Loads its content on the platform, which is presented for sale in a reduced version (lower resolution) In the case of a successful sale, the seller receives his payment less a 10% sales charge in the form of MILC tokens (if desired). A disbursement in FIAT currency (EUR, USD, CHF etc.) is also offered. However, the goal is to favor the MILC token as a means of payment, giving the seller potential benefits (presumably, a reduced sales charge, etc.).
The potential content buyer or publisher:
The buyer enjoys access to a versatile and international selection of content (planned, medium to long term guaranteed, see roadmap).
After selecting the content, the purchase is completed. In the further course the world of the miracle platform takes over the upcoming process on the basis of Smart Contracts, which leads to the smooth conclusion of the order.
This saves the buyer high costs, time-consuming license agreements and complicated legal agreements. The ordered content will be paid with cryptocurrencies or FIAT (EUR / USD / CHF). The MICC token (MIcro Licensing Coin) should primarily be used as a means of payment, so as a separate currency, within the platform, whereby its primary mission is already met for the time being. However, the use of the MILC token is diverse and represents more than just a means of payment.
Furthermore, the MILC tokens should also be used to finance new projects that can not be carried by producers alone. As a possible producer, the World of Wonders contributes to the creation and development of new content, which can certainly increase the volume of qualitative content. The community, ie MILC token investors, can also participate in these new projects within the platform, which will certainly make the infrastructure even more interesting. The MILC token will also be used for bonus and loyalty programs (dividends) to help the community succeed in the project.
The vision of the MILC token is summarized by World of Wonders ICO as follows: "The MICC token (MIcro Licensing Coin) serves as a means of payment within the platform and has the potential to become a major currency within the global media and entertainment industry!" Sufficient content is thus guaranteed for the start of the marketplace. The main development of the platform (using SwissTXT) is mostly completed. The key parties within the platform are the content vendors and producers, buyers and publishers for whom a marketplace is created where supply and demand meet. All that is missing is the surface and design that will be used in the upcoming sprints after the ICO Sale (see roadmap). Certainly, the test phase, which is also part of the roadmap and must be considered in the development phase, must not be missing afterwards.
To sum up, this ICO has a "finished" product, even though it is still in the development phase. We see the biggest challenge in the blockchain implementation within the platform, because the team presented has little to no references in such an area. As a result, three successful companies are involved in the founding of the ICO and bring with them many years of experience in the media business and the crypto world. The MILC token, on the other hand, is a kind of platform-specific currency used to ensure payment between content buyers and sellers. We are personally convinced that the team of the World of Wonders will not jump into the cold and is well prepared. All in all, we advise you to take part at this platform.
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ANN: https://bitcointalk.org/index.php?topic=2432428.0
Website: https://www.milc.global/
Whitepaper: https://welt-der-wunder.s3.eu-central-1.amazonaws.com/ico/pdfs/ICO_WhitePaper_WdW_EN.pdf?cache=7
author: https://bitcointalk.org/index.php?action=profile;u=1603038;sa=summary