The initial coin offers (ICO) were at their peak of popularity at the end of 2017, which allowed many projects to access funding. By the beginning of 2018, their authority as an investment tool has decreased. Many projects have failed. Fraud has become widespread.
In an attempt to fight this trend, Investx announced that this week its public sale of the token INX will be conducted as an “ethical ICO”.
Based on the model, first conceived by Holo, which completed the ethical ICO in April 2018 and raised $ 20 million to finance its distributed computing platform, Investx also hopes to raise $ 20 million to fund the SME blockchain platform.
By observing the three ICO principles that the company considers “ethical”, the Investx team will be able to reduce the risk to potential investors and maximize the long-term value of their token. “Ethical” principles include the creation of a reserve fund to reduce volatility and retain the value of the token.
In addition, Investx attracted David Atkinson, director at Holochain, to advise and assist the ICO.