The iExec team often gets criticized for not doing marketing but there's a big difference:

-They don't shill it to fanboys, crypto kiddies, 'get rich quick' people or 'crypto nerds'

They do an amazing job and IF they are successful with V2 the token price will rise because they have V3, V4 and V5 coming till 2021: iExec Roadmap

To me the value of the token also comes from it's utilization: If I can't sell it for a huge price I have access to computing resources. Or both... It's a win if they deliver.

I'm happy the the token isn't hyped or manipulated like other coins.