Commerсial illustration for "СамСебеВелосипед" project "Велоберлога", Vladivostok.
A cute but strong character that looks after your bike at winter in a warm and safe place.
Project "Велоберлога" (sounds like "veloberloga") was created for people who cannot afford keep their bikes at home in cold times. "Велоберлога" is a perfect place to keep your bike in a safety and warm!
A little bit of a process
Sketch first!
The idea was clear and client was happy about with the very first option. I had nothing but start trace it in Photoshop.
Then Magic!
Minor editions and the Bear looks better. Ready to be colored.
Spent several minutes thinking about the pallets.
Nothing makes lair more comfortable than leaves.
Bit of shadows, background color and voila.
Russian AD text
Каждый велосипедист, без исключения, сталкивается с неизбежной проблемой - зима. Зимой холодно, скользко, рано темнеет - никакого удовольствия такое катание не доставляет. Поэтому большинство велосипедов проводят зиму подобно медведям - в спячке. ВелоБерлога, идеальное место для хранения ваших велосипедов! Отапливаемый, сухой, охраняемый склад, где ваш велосипед сможет с комфортом перезимовать.